User:Kupattaj

II.	Concept as a Phenomenon and Trends
i.	Promotional Trend

Easily seen within the area of e-books, publishing houses use the electronic format as “digital appetizers” within “prepublication digital giveaways.” Often they offer the digital formats at a reduced cost to the printed versions or else produce “digital-exclusive publications” for use on e-book readers, such as the Kindle. One example of this was with the simultaneous launch of Amazon’s Kindle 2 with the Stephen King novelette Ur.

III.	Examples
The following provides a list and examples of media that is considered to be common born-digital media:

i.	Things that have always been ‘born-digital', in that they have always existed as digital entities

-	Websites, forums, communities, wikis. Anything that was or has been created in a digital environment.

ii. Things that have migrated/are migrating toward ‘born-digital’

These forms have been created, shared and used independently of or prior to the use of computers, however they are increasingly using a digital format, resulting in separate born-digital creations.

-	Formally print resources:

-	e-books, which are any electronic files on digital displays.

-	 newspapers online,

-	Webcomics are disseminated online, and are considered to be “born-digital.” Webcomics follow the tradition of user-generated content and may later be printed by the creator, but as they were originally chosen to be disseminated through the internet, they are considered to be “born-digital” media.

-	internet disseminated TV shows (these are specifically shown exclusively on the internet, not reruns available online). Examples of these include full-length internet shows, such as The Guild, as well as shorts, which are either user-generated content or used as promotional material by industries. The Guild is mentioned specifically because it has a series based format much like shows that exist on television do.

Eaton, Lance. "Books born digital: The emerging phenomenon of books published first in digital format." Library Journal. 134. 9 (May 15, 2009)pg.26. Romano, Frank. “E-Books and the Challenge of Preservation.” Building a National Strategy for Digital Preservation: Issues in Digital Media Archiving. April 2002. Pg. 28 http://www.watchtheguild.com