User:Kw1227

Conscious Commerce was created by actress Olivia Wilde and Barbara "Babs" Burchfield, also co-creator of Global Citizen Festival, in 2011 as an alternative form of fundraising that promotes shopping with ethically sound businesses, callaboration of brands with small, local organizations, and spotlighting people who are doing good.

History
Conscious Commerce was created in 2011 to provide an alternative model to traditional fundraising based on pairing philanthropy with fashion. Wilde and Burchfield met while doing relief work in Haiti with the charity Young Artists for Peace and Justice. Trying to work with non-profit groups, Wilde and Burchfield found financial issues and wanted to find a way they could get funds for causes that didn't involve asking for money. Instead of the traditional fundraising, they seek to provide products with a purpose and a knowledge of where consumers dollars are being spent. Its website provides a guide to living consciously in all aspects. Users can view the organizations each product is claiming to aid. It has plans to grow from only style to architecture, food, health.

Collaborations
Conscious Commerce joined with Anthropologie and Yoana Baraschi to create a dress that benefits the New Light school in Kolkata, India which helps fight child prostituion. Toms, Warby Parker, and Josie Maran are among the brands also feature on their website.