User:Kwv2014/Social identity approach

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''' The "social identity approach" is an umbrella term used to describe two similar but distinct social psychology theories - Social Identity Theory and Self-Categorization Theory. The social identity approach was developed to explain group behavior, however, it has since been expanded to study self-concep t'''

is an umbrella term designed to show that there are two methods used by academics to describe certain complex social phenomena- namely the dynamics between groups and individuals. Those two theoretical methods are called social identity theory and self-categorization theory. Experts describe them as two intertwined, but distinct, social psychological theories. The term "social identity approach" arose as an attempt to mitigate against the tendency to conflate the two theories, as well as the tendency to mistakenly believe one theory to be a component of the other. These theories should be thought of as overlapping. While there are similarities, self categorisation theory has greater explanatory scope (i.e. is less focused on intergroup relationships specifically) and has been investigated in a broader range of empirical conditions. Self-categorization theory can also be thought of as developed to address limitations of social identity theory. Specifically the limited manner in which social identity theory deals with the cognitive processes that underpin the behavior it describes. Although this term may be useful when contrasting broad social psychological movements, when applying either theory it is thought of as beneficial to distinguish carefully between the two theories in such a way that their specific characteristics can be retained.

The social identity approach has been applied to a wide variety of fields and continues to be very influential. There is a high citation rate for key social identity papers and that rate continues to increase.

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