User:Kyracyphers/sandbox

Touchstorm
Touchstorm is an online video production and distribution company that creates branded editorial how-to video content for brands including General Mills’ Betty Crocker brand, Sony, Proctor & Gamble and Bloomingdale's. , ,

Video is “sold like advertising” but runs like content. , Touchstorm produces videos for a range of brands that provide viewers with information they are actively searching for.

History
Touchstorm Founder and CEO Alison Provost founded Global Sales Development in 1993. The consulting firm designed to help broadcasters create new revenue streams from non-traditional sources. In 1998, Provost sold the company to AM/FM. In late 2000, during AM/FM’s merger with [|Clear Channel Communications], Provost brought the company, now named Chancellor Marketing Group, back to private ownership. She renamed it, PowerPact and focused its services on delivering results to a client roster of Fortune 500 clients. In 2008, PowerPact holdings announced the launch of Touchstorm.