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The United States Tour Operators Association, or USTOA, founded in 1972, is a professional association representing the tour operator industry. Its members are made up of companies whose tours, packages, and custom arrangements encompass the entire globe but who conduct business in the U.S. As a voice for the tour operator industry, USTOA represents this sector in matters pertaining to the travel industry as a whole, both here and abroad. Among USTOA's goals are consumer protection and education.

USTOA member companies have met the travel industry’s highest standards, including participation in the association’s Traveler Assistance Program, which among other things protects consumer payments up to $1 million in case the company goes out of business. USTOA is the premier association of companies providing vacation packages, tours, and custom travel itineraries for more than 11 million people yearly.

Page Outline Summary Table of Contents Organization Motto--Integrity in Tourism

Mission Statement Organization Goals History Early Years, Middle Period, Current Activities Membership Requirements Board Consumer Advocacy Industry Standards