User:LaMenta3/My Sandbox/Roy Cammarano

Roy Cammarano (b. August 10, 1957) is an American author, entrepreneur, business consultant, and public speaker. He is best-known for his contributions to the fields of customer experience strategy and organizational development. His book, Creating Do-It-Yourself Customers, won the International Society for Performance Improvement's (ISPI) 2006 Award of Excellence. Cammarano is also the founder of the Entrepreneurial Development Group (EDG).

Early life and education
Roy Cammarano was born in Buffalo, New York. He attended Lancaster High School in Lancaster. After graduation, he enrolled in The College at Brockport, State University of New York where he obtained a degree in education and competed in multiple state judo championships. Cammarano also holds an MBA from the University of Phoenix.

Business career
Cammarano started his business ventures in 1983 by selling memberships to a health club. He credits a seminar about non-manipulative selling that he took during this time for helping him to become the executive president of the San Francisco Business Times in 1986.

In 1987, Cammarano was hired by Don Keough of American City Business Journals (ACBJ) to help manage the start-up of several new business-oriented newspapers in previously-unexplored markets. During his time at ACBJ, Cammarano helped the company reach the Inc. 500 index. By 1996, Cammarano was president of American Teleconferencing Services (ATS); a company that focused on conference call and group communication services. In 1998, the company was acquired by Premiere Global Services.

During this time, Cammarano served as president of Premiere Conferencing, Voicecomm, and Enhanced Calling Services&mdash;all Premiere Global Services brands. He was also President of Maxcomm and the executive vice-president of American Cities Business Journals. As of 2016, Roy Cammarano had served as president of three Inc. 500 companies.

Cammarano and his business partner, Peter Honebein, developed a coproduction model of customer experience that is included in business and marketing curriculum and used as a resource for companies focusing on better ways to form meaningful customer relationships.

Today, Cammarano continues to work as business consultant and as president of the Entrepreneurial Development Group and Customer Performance Group.

Publications
Cammarano has authored two books: Entrepreneurial Transitions: From Entrepreneurial Genius to Visionary Leader and Creating Do-It-Yourself Customers: How Great Customer Experiences Build Great Companies. Entrepreneurial Transitions, published in 1993, addresses the stages of an entrepreneur's growth and how to reduce the pain of entrepreneurial transitions. Creating Do-It-Yourself Customers, published in 2005, won the International Society for Performance Improvement's (ISPI) 2006 Award of Excellence. It discusses how businesses can successfuly introduce and implement customer coproduction experiences such as self-checkout and self-customization, among others.