User:Ldmerriam

About Lisa Merriam

Merriam is a brand consultant who has made a career of helping companies build and manage brands. She has led over 100 naming projects for billion dollar Fortune 500 multinationals and tiny start-ups. She has named both business-to-business and consumer brands, in sectors as diverse as fashion, retail, technology, industrial products and more. She is President of Merriam Associates and consults with companies and branding, advertising and marketing agencies globally. She is the author of Merriam's Guide to Naming as well as a number of children's books. She is mother to actress Lucy Merriam and musician Joe Merriam.

About Merriam's Guide to Naming

Merriam’s Guide to Naming gives practical advice and real-world examples that get past the frustration and common mistakes to a profitable differentiated brand. More at www.MerriamsNaming.com.

Links

LinkedIn:

Twitter:

Merriam's Naming:

Merriam Associates: