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Mainstreet Research is a Canadian market research and polling firm with headquarters in Toronto, Ontario, and offices in Montreal, Quebec, and Calgary, Alberta.

Originally founded as Mainstreet Technologies in January 2010, Mainstreet was initially in the business of finding technological solutions for its clients and providing data and data integration to political candidates and parties across Canada. It was through this work that the company’s methodology, which included the use of technology tools such as Voice Over Internet Protocols (VoIP), SMS (short messaging service aka text) and GIS (geographic information services) that Mainstreet repositioned its service to the business of public opinion polling. In March 2015 Mainstreet dropped “Technologies” and added “Research” to its name.

Leadership
The company is headed by Quito Maggi, son of Argentinian immigrants, who came to Canada in 1968 to seek opportunities that did not exist in the unstable political climate of his home land. Maggi is a graduate of Carleton University (Economics) and has spent much of his 20-year career in politics and public policy working with various candidates at the municipal, provincial and federal level.

Services
Mainstreet Research partners with Postmedia, a media company, in an ongoing series of polls. The polls conducted by Mainstreet Research include projects in the provinces of Alberta, Saskatchewan, Manitoba and Ontario. There are also polling projects done on a national basis and in the City of Toronto at a municipal level. Mainstreet is also involved in a “public polling fund,” allocating a set amount of revenue towards public projects. Mainstreet associates can access the fund to commission and pay for original research, which is done on a monthly basis for polls in Toronto, Alberta and Ontario. The “public polling fund” research is done on a quarterly basis in Saskatchewan and Manitoba and for “ad hoc” research projects.

Results of Mainstreet Research polls
Mainstreet Research polls are widely published, primarily due to the partnership it has with Postmedia, which is one of the dominant players in the Canadian media landscape.