User:Liam3851/Too Beautiful To Live

Too Beautiful to Live (often abbreviated to TBTL) is a comedy podcast originating from Seattle, Washington, hosted by Luke Burbank of Seattle's KIRO-FM. The podcast originated as a radio show on KIRO which aired from January 7, 2008 to September 11, 2009.

Fans of the show are often referred to as "The Tens", stemming from an early radio episode where Luke would mention how they only have "tens" of listeners, rather than "hundreds" or "thousands". As of April 15, 2013, the podcast was ranked number 56 on the iTunes comedy podcast rankings.

Format
The show begins with the song "Catch My Disease" by Ben Lee, underneath a number of audio quotes from movies or viral videos. Burbank welcomes listeners and starts the show by giving his weight, followed by introducing his on-air partner or partners for the show. Recurring partners include fellow KIRO radio host Andrew Walsh, and former TBTL radio show producer Jennifer Andrews and engineer Sean DeTore. In addition to the daily lives and thoughts of the Burbank and his co-hosts on pop culture and current events, the show often contains guest interviews.

Radio show
TBTL aired on 97.3 KIRO FM (and 710 KIRO AM before the station moved to FM) from 7:00 to 10:00 pm weeknights and at the same time on Saturdays for the "Best Of", which includes clips from the past week's shows. As on the podcast, the show began with "Catch My Disease", and Burbank started the show by revealing his weight and commenting on it. On the radio show this was followed by a questioning of his on-air partners, producer Jennifer Andrews and engineer Sean DeTore, who revealed their weights and compared it to the previous show’s total. TBTL was a non-caller driven program; listener phone calls were accepted on an infrequent basis. Instead on Wednesdays the shows had a "Call Makers" feature where listeners who previously sent in a phone number and question(s) were called and the question(s) discussed live on-air.

News reports about the show characterized it as an attempt by KIRO, and its owner Bonneville International, to add a younger audience to KIRO's older listener base,  however, the Seattle Times noted that the show had only managed to draw 1.4 percent of 25-54 year-olds - the program's target sales demographic - who were listening to a radio at 7:00pm. While the program was Seattle Weekly's choice as "Best Radio Talk Show" in July 2009, after a poor showing in the Arbitron ratings, KIRO cancelled the program in September. Burbank and KIRO said that the program would continue as a daily podcast.