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Casting
Tony Curtis was spotted by Billy Wilder whilst he was making the film Houdini, as he thought he would perfect for the role of Joe. "I was sure Tony was right for it" explained Wilder - "because he was quite handsome, and when he tells Marilyn that he is one of the Shell Oil family, she has to be able to believe it".

Originally, Mitzi Gaynor was considered for the role of Sugar, however, it ultimately was given to Marilyn who had previously worked alongside Wilder, during the making of The Seven Year Itch.