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The Social Potential Effect
The Social Potential Effect refers to the likelihood that a given social interaction will occur in the absence of any incentives.

Disclaimer: This effect is only an idea and has not been scientifically proved.

The social interactions referred to by this effect are casual and accompanied by strangers, acquaintances, or friends.

In a given period of time, a new social interaction with someone will make any successive social interaction increasingly easier.

On the other hand, any social interactions considered but not taken will make successive social interactions increasingly harder.

Definitions
An easier social interaction refers to one that involves less resistance to initiate and keep going.

Likewise, a harder social interaction refers to one that involves more resistance to initiate and keep going.