User:Lovelatex

Steve Jobs: His Revolution

2-3A Minseong Kim

As many people know, Apple Inc. is one of the biggest companies in computer industries. As the values of Apples Inc. *rose, Steve Job's prominence in the world began to increase. This dramatically increased after the release of iPhone and iPad, which are revolutionizing how people use computers and mobile devices. Now, Steve Jobs is being called as the director of computer industries. What many people forget, however, is that Steve Jobs made continuous efforts and attempts to change the world. Because of these efforts, IT industries advanced. Also, Steve Jobs heavily inspired many people* by showing how one can overcome disastrous outcomes. These aspects earned him respect. The 21st century is symbolized by creative ideas and digital innovation, and Steve Jobs was the most symbolic frontman of these changes. For few years, the IT industry, after the developments of the Graphic User Interface, was failing in terms of innovation. Most businesses try to stay on their previous successful income sources. Steve Jobs, however, was different and changed the world especially by iTunes and iPod. While Microsoft, the most prominent enemy *of Apple Inc., for the most of the time, kept status quo, Apple and Steve Jobs realized that the new revolution after the personal computer revolution would occur. In 2001, he and his teams created iPod and iTunes, which were creative in many aspects. For many years, the basic designs of audio players or MP3 players have not changed. iPod, however, changed how users interact with audio files. By using circle wheels instead of buttons, users were able to quickly track the long lists of audio files, allowing users to avoid time-consuming button clicks. Furthermore, Cover Flow allowed *users to see album covers and albums conveniently in a rotating list. Previously, only vertical lists existed; now the whole process was more entertaining. iTunes also changed the business model of music industries. At the start of the new century, every big company hesitated in participating online music businesses; Steve Jobs, however, was able to predict new upcoming revolutions. Unlike other small-sized competitors, which only focused on selling MP3 files, Apple Inc. created a complete platform; people were able to buy songs or movies from the iTunes store bundled inside the main iTunes software, which allows the playback of purchased songs. The iTunes software, in turn, synchronizes with iPod, allowing the convenient transport of music and movie files. Consumers were attracted by the highly efficient platform. The iTunes changed the music business practices forever; now, people not only focused on the purchase of music files; people also began to focus on platforms. While Steve Jobs changed the world by innovative ideas, without futuristic insights, he would have failed to change the world. His futuristic insights saved many projects that still shine to affect us every time. The best example is the graphic user interface. When the Xerox Parc Alto laboratories developed the graphic user interface and a mouse, the Xerox headquarter was not interested in these systems at all. They were rather interested in the business mainframe markets which were profiting Xerox much. Steve Jobs, however, saw the possibilities of the Graphic User Interface. He immediately instructed his teams to *license technologies from the Parc Alto. The results of this learning were Lisa and Macintosh. These graphical ideas, spread by Apple Inc., were copied by Microsoft and achieved the household status. On the other hand, artificial intelligence is now achieving its proper lights although both the graphical user interface and artificial intelligence both came in 1970's. It failed to find the appropriate leader who will champion new ideas. As the result, unlike the graphical user interface, artificial intelligence is still in infancy. This shows how important a person like Steve Jobs is, and how futuristic Steve Jobs was. Although Steve Jobs is respected throughout the world due to his achievements, Steve Jobs also inspired many people how to live. One of them is I. His courageous and adamant personality gave me an ideal model for me to be courageous in many matters, such as Olympiad participations. In early 1980's, it *seemed that the careers of Steve Jobs would never fail. However, in 1985, he was ousted from his own company after the decisions made by the board of directors. It seemed for him that he would never recover from this pain. However, he recovered; he made Pixar successful and created Next Computer, which is the origin of the World Wide Web. In the end, he was able to return to his own company which was in a deep trouble, and was able to save it. This story of success inspired me every time I was in troubles. If Steve Jobs failed to continue his works on computers, he would never be able to change the world, and he would never be able to create iPods and iTunes. Sometimes, I was also in despairs, such as when I achieved lower goals than I expected in the Informatics Olympiad three years ago. At that time, I wanted to stop working on everything. But, as I look to the cases of Steve Jobs, I realized that when one works on what interests him/her a lot, he/she can be triumphant. As the result, I was able to get valuable experience in the area of Informatics and Computer Science that may have gone away if I just gave up.

In conclusion, through adamant, futuristic, inspiring and effortless characters, Steve Jobs was able to change the world and influenced many people, including me. His futuristic insights allowed personal computers to become dominant figures in the modern life. With his touch, iTunes and iPods revolutionized the modern life. And, nowadays, his life is inspiring many people and their dreams.