User:Madison Collins/sandbox/Weber Shandwick

Weber Shandwick

Wanting to add:

•https://en.wikipedia.org/wiki/Weber_Shandwick •Add strong lead to Wikipedia page •Go in depth about CMGRP •Why the Weber Group, Shandwick International and BSMG merged to form one public relations group. •Add a link to each individual group (Weber, Shandwick and BSMG) that would lead to separate Wikipedia pages or a website explaining each group individually before they merged in 2001. •Add the history as a whole once the groups merged to form Weber Shandwick - expand from 2001 to most recent history. •Add in sections talking about the 78 other locations or add in possible links to the 78 offices and the worldwide area that Weber Shandwick serves. •Go in depth of the key people such as Andy Polansky, Jack Leslie, Gail Heimann and Nora Senior. •Add link to website. •Add in more campaigns that Weber Shandwick was involved in. •Incorporate pictures of the notable campaigns or other offices worldwide. •Company techniques, ethics and links to what a PR firm is. All of this split between myself and partner. We founf that we could not find or add all of this information but found other important factors to add to page.

We inspire. We incite.
We inspire. We incite. We shape ideas to move companies and organizations forward. We get people thinking and acting in new ways so they connect with and advocate for your brand. And we do it with a level of commitment and expertise that is simply unmatched by anyone, anywhere.

Across our practice groups and specialty areas, we engage audiences with compelling content to create emotional experiences that drive participation. Seeing is believing. Take a look at a few of our recent success stories.

Who we are:

Everyone’s talking about the new era in marketing. The Engagement Era. It’s a time when people are engaging with each other and the brands and issues they care about in entirely new ways. People are taking control from the brands and organizations that used to do most of the talking and shaping their own stories. At Weber Shandwick, revolves around this new era because engaging people in conversations that matter to them is what the company has always done. Winning today requires storytelling that’s relevant, personal and genuine. It means understanding the new power that trusted advocates wield. And, more than anything, winning demands content that’s provocative, original and irresistible.

AWARDS:

Weber Shandwick Named 2018 Agency of the Year at PRWeek U.S. Awards for Fourth Consecutive Year – a first in the history of the awards.(CITE)

Judith Harrison, Weber Shandwick’s senior vice president, Diversity & Inclusion, received Honorable Mention in the Outstanding Agency Professional category for her dedication to building and fostering a multicultural workforce within the firm, as well as her efforts to advance diversity, equity and inclusion across the communications industry.(CITE)

ALREADY INSERTED:

Weber Shandwick is a leading global communications agency, delivering daily on engagement. Shandwick earns attention and incite action for the best brands and organizations worldwide by championing integration and placing people, culture and relationships at the heart. Always.(CITE) The firm is a creative studio of writers, designers, builders, strategists, conversation-starters, storytellers who are passionate about there clients and, though they specialize in Specialty Firms and dedicated Practice Groups, they are deeply knowledgeable about their businesses. And while they are a big, global organization, they believe that collaboration is the best way to succeed.(CITE)

Campaigns:

In 2018, “#DebateHeadache” with GSK Consumer Healthcare/Excedrin was awarded Best in Healthcare and Best in Social Media.

In 2018, “Hit by a Bolt” with Chevrolet was named Best in Technology.

In 2018, “Unboxing the End of Childhood” with Save the Children was awarded Best in Broadcast/Film/Video.

In 2018, “The Science Behind What’s Next: Nielsen’s Evolution in the Marketplace” with Nielsen received Honorable Mention in Best in Corporate Branding.

http://www.webershandwick.com/

Madison Collins (talk)