User:Maebebaby/ChamberlainCoffee

Chamberlain Coffee
Chamberlain Coffee was founded by YouTube personality Emma Chamberlain in 2019 and launched to the public in 2020. This coffee brand was developed in California and was originally created as a direct-to-consumer brand. Chamberlain Coffee has expanded on the retail front and as of 2023 it is being sold in select brick-and-mortar stores, including Erewhon Market and Sprouts, within the United States.

Chamberlain Coffee is known for its playful approach within the marketing as it is utilizes a variety of bright colours and different animals within its packaging and the promotional materials for the various products within the brand. It appeared in the coffee scene with a unique approach to single serve coffee, through introducing packages of coffee bags, similar to tea bags.

2019
Emma Chamberlain started the brand, through launching an Instagram account and one product, which was a single serve coffee bag.

2020
In September of 2020, Chamberlain Coffee was rebranded and relaunched following a partnership with Copenhagen-based venture capital firm Blazar Capital. This partnership began to raise money for Chamberlain Coffee to expand into a range of products.

Chamberlain Coffee won "Best Creator Product" at Youtube Streamy Awards.

2021
Chamberlain Coffee company began to grow its team.

Chris Gallant, former Red Bull Strategy Director, was hired as Chamberlain Coffee CEO.

Chamberlain Coffee launched its retail debut to sell in Erewhon during the fall of 2021.

2022
In November 2022, Liz Ahern, was hired as Chamberlain Coffee's first chief marketing officer.

2023
Chamberlain Coffee is moving into retail expansion across the United States.

Products
Chamberlain coffee releases a new product almost every month. Each product plays on the names of animals, and the characters appear on the packaging of the products.

Sustainability
Chamberlain Coffee is a sustainably sourced brand. Made from specialty grade arabica coffee beans, which are organic certified from remote regions of Guatemala, Nicaragua, Colombia, Papaue New Guinea, and Sumatra. The coffee is ethically-sourced, certified Fair Trade, USDA Organic, and roasted directly from a facility located in California.

Partnerships & Collaborations
Many brands have teamed up with Chamberlain Coffee to help it get its rise from a startup company. Chamberlain Coffee also works directly with non profit organization, Food4Farmers to ensure food security for families that reside within coffee-farming communities.

OFFLIMITS
Chamberlain Coffee partnered with cereal brand OffLimits to launch an exclusive cereal called "Dash Coffee". The cereal uses Chamberlain Coffee's Social Dog Blend to create a cocoa and micro-roasted coffee cereal that turns the milk into cold brew.

CRAIGS VEGAN
Craig's Vegan is a Hollywood based company that specializes in cashew based vegan ice cream. Craig's Vegan and Chamberlain Coffee partnered together to make a limited edition Cold Brew Coffee vegan ice cream.

NUTPODS
Nutpods is a California based dairy free creamer company. They partnered with Emma Chamberlain to make a creamer bundle that would pair perfectly with Chamberlain Coffee blends.

SWOON
In May 2022, Chamberlain Coffee partnered with Swoon, an organic lemonade free brand, to create limited edition Matcha Lemonades.