User:MarkFenn

Mark Christopher Fenn (born c. 1970) is the Co-Founder of Brand Legendary, a Dallas Tx based Agency who's business model is centered around Celebrity Athletes. The vision behind Brand Legendary is that the Celebrity Athlete will never come out of pocket for any Agency Services and further is supported in a unique ecosystem to help C.A. achieve their personal goals outside of their professional field. This model has the ability to change the way sports agents & management have treated their clients since their system arrived in the 1980's.

The Mission of Mark and Co-Founding Partner Ryan Mendez is to establish a system that truly protects the C.A. from the disastrous ills that plague most and therefore a Fact that over 85% of retired NBA & NFL Players file for Chapter 11 bankruptcy protection within 5 years of retirement. With the explosion of Social Media and the dawn of a new Digital Age, the C.A. finally have a new type of leverage OFF the Field that they never had before. Brand Legendary has the right plan for the right C.A. to help them manage this new opportunity with proven Case Studies and several high profile clients under contract.

Personal:

Mark Fenn was born July 12, 1970 in Fort Worth, Texas to Harlin 'Bill' Lavern & Martha Kaye Fenn. Bill Fenn a 2nd generation Army Lieutenant Colonel Officially retired from the Army in 1987 and once Mark graduated High School from Arlington Martin in 1988 moved the family (Bill & Kaye) back to San Antonio, where he called home. Mark has three older sisters Kelly, Traci and Terri - all of whom graduated High School before Mark entered 8th grade.

Mark graduated from Southwest Texas State (now Texas State University) in the Fall of 1994 with a degree in Hospital Administration along with a six month internship completed at both San Antonio Methodist (Summer Semester) and Baylor Healthcare System in Dallas (Fall Semester). Mark pledged the Phi Delta Theta Fraternity in the Fall of 1989 and continued being an active contributor to the Chapter throughout his time in San Marcos, Texas. Most notable moment as a Phi Delt was leading the Chapter to All Campus Sports Champions for the year 1992 in the role of Sports Chairman. Mark's sports affinity shined through in overhauling the entire playbook for the under achieving flag football team from previous year and acting as Player-Coach for the basketball team that featured four division 1 starting basketball players. He told his Mom during his SA Methodist Internship summer semester that he finally knew what he was passionate about and that was Sports Management, but it was too late according to her.

Professional:

Mark's first job after graduating was selling Copier Equipment for the Dallas based Innovative Office Systems as he quickly was disinterested in sitting at a desk in a hospital editing copy. He saw the success his friends were having in outside sales in the then exploding telecommunication industry and thus decided he needed to learn outside sales and that the copier industry was notorious for being the toughest to succeed in. If sales didn't work out then he would go back to the healthcare industry which he felt would always be a growing/stable Industry to get a job.

Even though Mark did not stand out his first year in Copier Sales he did enjoy the entrepreneur type culture and thus invested himself into learning the trade. A little after one year Mark was offered a job with Metropolitan Fiber Systems in Dallas, Texas to join several of his friends from college and what would be a true 'Boiler Room' type sales environment. Mark struggled with the jet like pace and fierce competition that really was 'survival of the fittest'. *It was during this time he realized that his health, a lingering issue since his sophomore year in college, was something more than just allergies as doctors continued to suggest. In 1997 during a visit to a doctor Mark had never seen before, the Doctor immediately diagnosed Hypothyroidism based on the sock indentions. The blood test verified that Mark had a thyroid level at 67 which was way under the 1-5 levels known to be normal. The most relived person was Mark, but it would take years of medication to get blood levels back to normal.

The CLEC Years: In 1997 Mark was offered a job with Wall Street darling (at the time) Winstar Communications to handle the Indirect Sales Management duties for a company growing very fast due to the 1996 Telecom Local Deregulation Act. Even after winning numerous Awards including the Fast Start Exec Award for 368% of Quota in his new management role, a new GM on the Direct Sales side moved in from Houston and a few months later wanted his own people in that role. Mark took the demotion in stride, but would later hold GM & Leadership accountable for this decision (*RVP would later tell Mark he had proven this decision a mistake and apologized) by exceeding direct sales rep goals in one quarter that led to a new promotion offer from the National Account Sales Team that reported through a entirely different structure. Soon after Mark proved that walking buildings (real cold calling) worked by signing Ticketmaster to a deal for all their Call Center Communications, this deal would become the largest combined Lucent Technologies & Winstar Communications MSA (Master Service Agreement) and what Mark commonly refers to: "what put me on the map". After spending several years on the Presidents Club List at either #1 or #2 and being one of the best case studies for company, a new opportunity would be presented to Mark in the form of moving to Houston to take over the newly established Elite National Account Channel, focused on top 5 HQ Houston based companies. *The entire National Account Sales Team was fired in Houston prior to Mark's arrival and Mark would later realize this was simply a cost-cutting move and a 'fresh' title for him along with raise in salary to justify or hide it- whichever perspective folks had...

Houston: February 2001 - October 2001. Mark would see first hand how corruption at the highest levels could instantly kill jobs, stock option programs and 401's - the awakening period. Winstar would file for Chapter 11 Bankruptcy in April of 2001 and ironically, Mark had met with Enron around this time as they wanted to figure out 'futures' based on wireless bandwidth for last mile, a model which Mark never understood. Ticketmaster was the one 'direct' account Mark had kept with his new role in Houston and a new 3M MSA was on the table to be signed prior to the Chapter 11 announcement. With weekly communication to leaders in L.A., Denver, Chicago and Dallas, Mark was transparent (to his knowledge) of what was going on internally and eventually would advise Ticketmaster to move their business back to the Bell Companies or appropriate provider. As the Houston Office shrunk from about 75 to 3 employees and after 9/11 occurred Mark decided it was time to move back home to Dallas. ''*In july 2001 Houston had a 100 yr flood downtown to the medical center with Mark's brand new house right in the middle of this while he was in Dallas for a wedding. 3 feet of water got into the house and ruined most of anything on the first floor. No Flood Insurance was offered for this area of Houston.''