User:Mbsummit/sandbox

Child Social Media Advertising
In 2015, Shion and Loan Kaji built a YouTube channel hosted by their 7-year-old son, Ryan Kaji. Ryan's ToyReviews channel has 21 million subscribers and over 30 billion views. Toy manufacturing companies have donated a large sum of toys for Ryan to review on his channel. Walmart, Hasbro, Netflix, Chuck E. Cheese and Nickelodeon have all sponsored Ryan Kaji and his Ryan ToysReview channel. He has also built a partnership with a child entertainment company Pocket.Watch. Due to the popularity of the show, they were advertised to change the name to Ryan's World. Not only did large companies advise the name change, they encouraged him to provide more content such as, science experiments, challenges and education as well. The expansion of Ryan's World also has led to the production of his very own merchandise. He now produces a clothing line and his own toys sold specifically at Walmart.