User:Morty37

untuckem is a term used by Wisconsin sports fans after their team is victorious to signify a "hard day's work done" or "it's time to untuck our shirts and relax now that we've won." Inspired by the 2008 Milwaukee Brewers, who would do this immediately after every victory on the field, the action caused some controversy when the St. Louis Cardinals called it "bush league" and caused quite a media stir.

Flapjack Creative, a midwestern-based advertising and marketing company, created the term in August of 2008 and the "untuckem" t-shirt for Brewers fans. The shirt says "untuckem" on the front and when the fan untucks the shirt the words "WE WIN!" are revealed on the back tail.