User:Msw108/sandbox

Weseekthetruth.com is a forum-based news website dedicated to open journalism -reporting, research, ideas and discussion by 'citizen journalists' to help bring a fairer and broader perspective to the issues facing humanity.

Concept
Designed to be fluid and transparent, weseekthetruth.com aims to attract people who are passionate about their favourite interests and turn them into new items. For example, a scientist may post a story about a new scientific breakthrough. Other scientists and lay readers would then be able to add to the story through an open dialogue through a web forum. If the story were found popular enough the discussion and story content would be compiled and sub-edited by a journalist, posted to the site as a news article and disseminated to key news sites.

The concept behind weseekthetruth.com was created by Mark Williams, an Australian media professional with 25 years experience in both newspaper publishing and advertising. He felt that the wide reach of social networking and the success of Twitter and Facebook in spreading ideas meant that getting a more balanced, honest and insightful range of views across about important topics was now possible, away from traditional Mainstream Media channels, which often operate with hidden agendas and wield too much power in society.

Content
Weseekthetruth.com will bring together a range of alternate viewpoints that mainstream newsroom editors might typically overlook. Featuring a wide range of stories and discussion from World News to Spirituality, Conspiracies to Science and Technology, and the Paranormal to Finance and the Economy, the site hopes to attract people with interesting and relevant snippets of knowledge or special insights due to their professional life or personal interest to help pull together a balanced and accurate representation of the issue or idea. This work, if compelling enough, could then be disseminated through traditional mainsteam media channels.

Launch date
Weseekthetruth.com will launch on 21 March 2012.

Creator and Publisher
Mark Williams (born 1968) is one of the few Australian media professionals of create successful careers in both publishing and advertising. He was a photojournalist with News Corporation for 15 years (1986-2001), working on some of Australia's leading newspapers including The Australian, Daily Telegraph, Sunday Telegraph and the the Daily Mirror (Australia) - and also contributing feature stories and opinion pieces for The Australian. After leaving News Limited he began publishing and marketing a series of photography books, leading to a stint in Dubai as Head of Magazine Publishing for the Arab Media Group, leading the concept, content and design overhaul of Al Bayan newspaper and a series of magazines, all owned by Mohammed bin Rashid Al Maktoum, the Dubai ruler. He then turned to advertising full time, working as a writer and Creative Director for global network agencies, MRM Worldwide], [[Saatchi and Saatchi|Saatchi & Saatchi, TBWA and Bates on brands such as Microsoft, Etihad Airways, Coca Cola and P&G.