User:Nabhan Aboumrish

Nabhan Aboumrish

Born in Aleppo 02/01/1978

He started his journey in 1993 by working with his family in wholesale business for readymade garments in Jordan.

In 1996 he moved to the UAE and worked for Paris Trading. He administered highline men's brands such as Cerruti 1881, Pierre Cardin, Versace etc.

He joined the Azadea Group in 2001 and worked in women and kids readymade garments. He administered the most popular brands like ZARA, MANGO etc.

Due to new circumstances he decided to resign from Azadea in May 2011.

Mr. Nabhan considers his past a learning stage for the future, as he had kept himself up to date by taking many courses and attending seminars to meet the market's new challenges, as well as sharing this knowledge with his teammate.

As he has always believed in human capability, that a person can achieve any goal he intended to, so he started his entrepreneurship.

Seden trading is formed to be steppingstone for many brands yet to come, that will be done by God’s will and many devoted experts in his team.

His first brand named by the same name of the company Seden

Brand Overview
Seden is a new brand created and designed To: -Satisfy the G.C.C market needs for the fashion conscious and harmony with Arabic culture. -Designs for dynamic, and confident woman. -Style and elegance are presented in every one of the collections. -The name “Seden” taken form the ancient Arabic language, and it means cover or protector, lately it used as name of the black fabric covers the Holly Kaaba in Mecca, KSA.