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Lessig Method
Lessig is also known for using a style of computer presentations typified by rapid display of short phrases or pictures. James MacLennan calls his presentation style the "Lessig Method." The Takahashi method is similar. Lessig explains that the creation of his method was a result of the functional difficulties of fully engaging with audiences through presentation. He states, “what drove my style was a recognition that in the culture we live in right now, people are so used to multi-tasking, and focusing in tiny little attention span bits on issues that the only way to keep them drawn in is to find, really tricks, to sort of get them to focus on what you're saying constantly.” Lessig frequently employs user-generated content such as mashups in his presentations. He utilizes Apple's Keynote (presentation software) as opposed to Microsoft PowerPoint.