User:NicoleLouise



Creative Sheffield is the UK’s first City Development Company, responsible for the economic development of the city. It was formally launched on 20th April 2007. The launch of Creative Sheffield marks a new way for UK cities to manage their regeneration programmes with a single company focussing on physical and economic improvement.

Creativesheffield is envisaged as a strategic economic 'think tank' and delivery vehicle tasked with refining the City's Economic Strategy, overseeing delivery of its most challenging aspects, and positioning Sheffield's profile and reputation with key audiences.

Creativesheffield is responsible for raising the profile of the city, for the physical citywide regeneration project, and for attracting inward investment to create quality jobs.

The company has set itself a series of stringent targets, including the creation of 25,000 new jobs over the next ten years; the development of specific business clusters that will attract further companies to invest in the region, including manufacturing and materials, medical equipment and nanotechnology; and the emergence of a ‘city region’ that draws on the talents of people from the surrounding areas to ensure the region is able to compete on the global business stage in terms of size and skills mix.

Creativesheffield is responsible for the economic development of the city. Its key functions include:

-	The lead marketing agency for Sheffield. Achieving a positive shift in perceptions of the city’s image and reputation. -	Building on the success of Sheffield First for Investment, in the attraction of quality inward investment into the city. -	Following on the achievement of Sheffield One, in developing the city’s physical infrastructure to internationally competitive standards -	Developing initiatives that will promote the growth of the city’s scientific, creative and cultural knowledge base