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= Coca-Cola = From Wikipedia, the free encyclopedia Jump to navigationJump to search This article is about the beverage. For its manufacturer, see The Coca-Cola Company.

"Coca-Cola Classic" redirects here. For the college football game, see Coca-Cola Classic (college football). For the golf tournament, see Coca-Cola Classic (golf).

Not to be confused with Coca Colla. Coca-Cola, or Coke, is a carbonated soft drink manufactured by The Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton and was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coca-Cola to its dominance of the world soft-drink market throughout the 20th century. The drink's name refers to two of its original ingredients: coca leaves, and kola nuts (a source of caffeine). The current formula of Coca-Cola remains a trade secret; however, a variety of reported recipes and experimental recreations have been published. The drink has inspired imitators and created a whole classification of soft drink: colas.

The Coca-Cola Company produces concentrate, which is then sold to licensed Coca-Cola bottlers throughout the world. The bottlers, who hold exclusive territory contracts with the company, produce the finished product in cans and bottles from the concentrate, in combination with filtered water and sweeteners. A typical 12-US-fluid-ounce (350 ml) can contains 38 grams (1.3 oz) of sugar (usually in the form of high-fructose corn syrup in North America). The bottlers then sell, distribute, and merchandise Coca-Cola to retail stores, restaurants, and vending machines throughout the world. The Coca-Cola Company also sells concentrate for soda fountains of major restaurants and foodservice distributors.

The Coca-Cola Company has on occasion introduced other cola drinks under the Coke name. The most common of these is Diet Coke, along with others including Caffeine-Free Coca-Cola, Diet Coke Caffeine-Free, Coca-Cola Zero Sugar, Coca-Cola Cherry, Coca-Cola Vanilla, and special versions with lemon, lime, and coffee. Coca-Cola was called Coca-Cola Classic from July 1985 to 2009, to distinguish it from "New Coke". Based on Interbrand's "best global brand" study of 2020, Coca-Cola was the world's sixth most valuable brand. In 2013, Coke products were sold in over 200 countries worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. Coca-Cola ranked No. 87 in the 2018 Fortune 500 list of the largest United States corporations by total revenue.

Contents

 * 1History
 * 1.119th century historical origins
 * 1.2Company
 * 1.3Origins of bottling
 * 1.420th century
 * 1.5New Coke
 * 1.621st century
 * 2Production
 * 2.1Listed ingredients
 * 2.2Formula of natural flavorings
 * 2.3Use of stimulants in formula
 * 2.3.1Coca leaf
 * 2.3.2Kola nuts for caffeine
 * 2.4Franchised production model
 * 3Geographic spread
 * 4Brand portfolio
 * 4.1Logo design
 * 4.2Contour bottle design
 * 4.2.1Examples
 * 4.3Designer bottles
 * 5Competitors
 * 6Advertising
 * 6.15 cents
 * 6.2Holiday campaigns
 * 6.3Sports sponsorship
 * 6.4In mass media
 * 7Use as political and corporate symbol
 * 8Medicinal application
 * 9Criticism
 * 10Colombian death-squad allegations
 * 11See also
 * 12References
 * 13Further reading
 * 13.1Primary sources
 * 14External links