User:Nimitgupta1981

Let me take this opportunity to kindly introduce my self. I had started my academic career with the prestigious Maharaja Agrasen Institute of Management Studies in the year 2003, along with its inception and served the institution as founding faculty. Besides this I was awarded by MATES Society for being the Best Faculty in the area of Marketing. I had served MAIMS for five years (2003-08)

After that with due respects to the management of MAIMS, I joined Jaipuria Institute of Management, Noida in  2008 as Senior Lecturer, and got promoted to Assistant Professor. Besides this I am holding the responsibility from last two years of acting as a Programme Director for PGDM (Marketing), Batch 2009-11 and 2010-12. As a part of my Programme Directorship, I am well versed with all the formalities of conducting and functioning of PGDM including curriculum designing, value additions, content building, arranging resource persons(for lectures/seminars/conferences).

I am teaching the subjects Understanding Marketing, Marketing Research (using IT Approach Based SPSS), Consumer Behavior, Retail Marketing, Internet Marketing, E-Tailing, Brand Management to the students of PGDM Programmes

I am a keen researcher and had published various papers in journals of repute including Abhigyan, Journal of Marketing Communication, Effulgence and more. Also I had presented papers in various international /national conferences including of IIMs, IITs, IMT and more. I am certified by AIMA as Accredited Management Teacher