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Prize LTD. (doing business as Prize Toy Store) is a US-based online toy store founded and operated in Concord, N.C.

History
On February 26. 2020, a company was established by Gary C Shires, who opened a retail store in North Carolina, US.

Prize Toy Store is reigniting that culture of kids enjoying iconic toys and games, through its one-stop-shop of engaging indoor and outdoor gaming products.

It houses a wide range of products in the ‘toy and games' category including action figures, board games, collectibles, sports cards, non-sports cards, and everything else that appeals to a kid. Apart from this, the Prize Toy Store also offers diverse products across other categories like insulated bottles, apparel, hats, pet toys, pet accessories, etc. Interestingly, all of these products have a unique design element that is appealing and engaging. For example, the super-hero themed collectibles are extremely catchy. They stand out not only for kids but for grown-ups as well. Amid the current global health scenario, the company has also come up with a hand-sanitizer category to contribute towards the cause of health and hygiene.