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While previous waves of feminism have encountered such obstacles as rigid sociopolitical structures and a lack of available communication channels, fourth-wave feminists harness digital media as a far-reaching platform on which to connect, share perspectives, create a broader view of experienced oppression, and critique past feminist waves. Some argue that the use of technology in fourth-wave feminism signified a shift out of post-feminism and out of exclusively scholarly discussions . Social media allows women to share their experiences from all over the world and is a space where people can rally for change. '''It allows a broader range of people to participate in feminist discussions, debates and activism. In the past, these debates have often existed exclusively in the world of acedemia, leading to a smaller range of perspectives that have limited previous movements . Due to the global participation made possible by the internet, it has been argued that the fourth-wave exists online .'''

Kira Cochrane has argued that fourth-wave feminism is "defined by technology" and characterized particularly by the use of Facebook, Twitter, Instagram, YouTube, Tumblr, and blogs such as Feministing to challenge misogyny.

'''The speed of communication and concept of "going viral" has been a major factor in the success of contemporary feminist campaigns, fostering digital phenomenon such as "call-out culture". In the world of cyberfeminism, call-out culture is used as a tool to accuse sexual predators in a manner that allows for optional anonymity and the larger possibility of wide-ranged support. Hashtag feminism campaigns are often a result of this culture .'''

Social media activism has manifested as Twitter threads critiquing perceived transphobia in the media and in so-called "hashtag feminism" campaigns, notably #MeToo, #YesAllWomen, #bringbackourgirls, #NotYourAsianSidekick and #SolidarityIsForWhiteWomen. Girlgaze, launched by Amanda de Cadenet, is an online multi-sided platform that directly connects businesses, companies and brands with women and non-binary creative talent, promoting the need for diversity, inclusion and representation across the creative industry. Time named a group of activists prominent in the #MeToo movement, dubbed "the silence breakers", as its 2017 Person of the Year.

Other fourth-wave feminist campaigns include the Feminist Coalition, Everyday Sexism Project, No More Page 3, Ni una menos, Stop Bild Sexism, Free the Nipple, SlutWalk, the 2017 and 2018 Women's Marches, Time's Up, and One Billion Rising. Artistic endeavors include Mattress Performance and 10 Hours of Walking in NYC as a Woman.

The most relevant form of intersectional feminism is through technology and social media. Researchers argue that social media gives intersectional feminism a bigger presence. With the addition of intersectionality, and the component of social media, discussions have ignited about "who is" or "who counts" as a feminist. Are individuals part of the movement just because they repost something on their Instagram story? This allows yet a new ideology of what feminism is to emerge. Intersectional feminism on social media allows discriminated and marginalized individuals a platform to voice sentiments to a large audience. Social media provides feminists with an outlet to share their struggles and organize events.

'''Anyone with access to social media can turn a local movement, protest, or activism into something that can potentially be seen worldwide. A small-scale example of this can be seen in a 2012 project called Who Needs Feminism? at Duke University, facilitated by Rachel F. Seidman. Its goal was to diminish some of the stigma around labeling oneself as a feminist. In addition to putting up posters posing the question "who needs feminism?" along with an entry in a school publication explaining the project and photos of a sampling group of students with their answers, they promoted the project on social media sites such as Facebook and Twitter. Their use of social media allowed the impact of the project to reach much farther than otherwise would have been possible. Additionally, people outside of Duke University were able to participate .'''

One critique of social media feminism is the emotional toll it can take on active leaders and participants as a form of unpaid labor that can often have harsh repercussions in the form of online harassment and abuse .

Sahar Khamis, a professor at University of Maryland, argues that social media gives feminists a unique avenue to highlight moments of solidarity in the social movement creating a powerful energy. Social media allows interconnected groups and individuals to network and connect with each other. Younger generations of feminists are more likely to form their beliefs and opinions and develop their support for the movement through social media.