User:Phemmylola/Top50brandsnigeria

Organisation announced top 50 brands in Nigeria. A list of the most recent edition are as listed below in alphabetical order.

Result of 2013 evaluation


 * ACCESS BANK PLC
 * AIRTEL NIGERIA
 * BERGER PAINTS PLC
 * CADBURY PLC
 * CHEVRON NIGERIA
 * COCA-COLA NIGERIA LIMITED
 * DAAR GROUP
 * DANGOTE CEMENT PLC
 * DANGOTE SUGAR PLC
 * DIAMOND BANK PLC
 * DUFIL PRIMA FOOD PLC
 * ETISALAT NIGERIA
 * EXXONMOBIL
 * FIRST BANK PLC
 * FORTEOIL PLC
 * FRIESLAND WAMCO NIGERIA PLC
 * GLOBACOM NIGERIA
 * FLOUR MILL PLC (GOLDEN PENNY)
 * GSK PLC
 * GUARANTY TRUST BANK PLC
 * GUINNESS NIGERIA PLC
 * HONEYWELL GROUP
 * IEI PLC
 * JULIUS BERGER PLC
 * LAFARGE CEMENT WAPCO NIGERIA PLC
 * MTN NIGERIA
 * NAHCO AVIANCE PLC
 * NESTLE NIGERIA PLC
 * NIGERIAN BREWERIES PLC
 * NOKIA WEST AFRICA
 * OANDO PLC
 * ORANGE DRUGS
 * PROMASIDOR NIGERIA
 * PUNCH NIGERIA LIMITED
 * PZ CUSSONS NIGERIA PLC
 * SAMSUNG WEST AFRICA
 * SEVEN-UP BOTTLING COMPANY PLC
 * SHELL PETROLEUM DEVELOPMENT COMPANY OF NIG. LTD
 * SIFAX GROUP
 * SILVER BIRD GROUP
 * STALLION GROUP
 * STANBIC IBTC BANK PLC
 * THE LACASERA COMPANY
 * THISDAY GROUP
 * TOTAL NIGERIA PLC
 * TOYOTA NIGERIA
 * UACN PLC
 * UBA PLC
 * UNILEVER NIGERIA PLC
 * ZENITH BANK PLC

Three companies made the top in popularity, i.e. MTN Nigeria, Coca-Cola Nigeria and First bank of Nigeria

Organisation selects 50 most popular companies in Nigeria and announced the first edition tagged Top 50 brands Nigeria 2013…. See reference below

The 2013 edition and the evaluation were carried out by APT Brand International Limited in association with Vconnect Global services limited and the Certified Board of Administrators of Nigeria, CBAN.

According to the project coordinator in an interview on CNBC Africa and other media, popularity was the defector factor in this selection. However, criteria are

Criteria for nomination and selection are:

•         Popularity, media friendliness.

•         Corporate social responsibilities

•         Customer service delivery

•         Visionary, Innovation

•         Market acceptability and loyalty

•         Contribution to national unity, growth and development.

•         Brand value, sustainability and healthiness  source….www.top50brandsnigeria.com

An online and phone base surveys were used to arrive at the 50 top brands.

Also included in the survey is The Brands to Watch- “a list of 10 brands with significant brand building ambition and are promising.”

THE BRAND NIGERIA JOURNAL Report of the 2013 selection and evaluation is in this journal with profiles of the 50 selected brands.

Criticism: Some important and well-known brands were conspicuously missing from the list, i.e. Union Bank, Conoil, Aero contractor…

REFERENCE

http://www.top50brandsnigeria.com

http://www.cnbcafrica.com/video/?bctid=3184957730001

http://www.ngrguardiannews.com/index.php/features/media/142055-firm-unveils-nigeria-s-50-most-popular-brands

http://thenationonlineng.net/new/mtn-coca-cola-firstbank-lead-top-50-brands/

http://allafrica.com/stories/201401020535.html

http://bizwatchnigeria.com/mtn-coca-cola-first-bank-emerge-top-of-the-mind-brands/

http://telegraphng.com/2013/10/looking-nigerias-top-50-brands/

http://www.brandcrunch.com.ng/bnrch/index.php/news/brand-news/1289-120m-nigerians-rate-mtn-coke-first-bank-strongest-brands

http://businessnews.com.ng/2013/10/01/search-top-50-brands-nigeria-begins/

http://dailyindependentnig.com/2013/12/120m-nigerians-rate-mtn-coke-first-bank-strongest-brands/

http://nationalmirroronline.net/new/nigerians-rate-mtn-coke-first-bank-strongest-brands/

http://africa.harvard.edu/the-rise-of-africas-b-brands-by-the-africa-report/

http://www.4-traders.com/DANGOTE-CEMENT-PLC-7814083/news/Dangote-Cement-Plc--Firstbank-Thisday-Among-Top-Brands-in-Nigeria-17741289/

http://www.thisdaylive.com/articles/firstbank-thisday-among-top-brands-in-nigeria/167704/

http://newsbreaknigeria.com/news/Top+50+brands+in+Nigeria+emerge

http://www.punchng.com/business/industry/organisation-names-top-50-brands/

http://www.nigerianbestforum.com/index.php?topic=379825.0

http://brandish.com.ng/category/brand-newsroom/page/4/

http://infomister.com/2013/12/120m-nigerians-rate-mtn-coke-first-bank-strongest-brands/

http://www.nownaija.com/2014/01/02/nigerians-rate-mtn-coke-first-bank-strongest-brands/ ...