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= Daisy Lan Hung = Daisy Lan Hung (Chinese: 洪兰; pinyin: Hóng Lán; born March 29, 1947) is a Taiwanese psychologist. She is the founding director of the Institute of Neuroscience at the National Central University in Taiwan. Her research areas are involved with cognitive psychology, psycholinguistics, neuropsychology and neurolinguistics. In addition to conducting research, Hung also translates scientific works, educates children on reading habits and lectures on her research topics.

= Personal Life & Education = Born on May 29th, 1947, Hung studied law at the National Taiwan University from 1965-1969 before pursuing a master's degree in Experimental Psychology with a minor in Statistics at the University of California at Riverside from 1978-1979. She continued her studies at the University of California, Riverside, and was awarded a PhD in Cognitive Psychology along with a minor in Neurolinguistics in 1980. Hung is married to Ovid Tzeng, a linguistics professor at the Linguistics Institute at Academia Sinica.

= Career & Research = After receiving her doctorate, Hung remained in the United States for another eleven years before returning to Taiwan. From 1980 to 1981, Hung was a postdoctoral research associate at The Haskins Laboratory (New Haven, CT). Following this role, Hung continued her research as a Postdoctoral Fellow with the National Science Foundation at University of California, Irvine Medical School from 1981 to 1982. After her fellowship with the National Science Foundation, Hung was a postdoctoral research associate at University of California, Riverside from 1982 to 1984 and at Salk Institute for Biological Studies from 1985 to 1986. Hung spent 1984 to 1985 as a visiting associate professor at National Taiwan University. Continuing her work at the Salk Institute for Biological Studies, Hung was named a Wang Institute Fellow from 1986 to 1987 before also serving as a visiting research assistant from 1987 to 1989. Hung ended her time in the United States as a research associate professor at University of California, Riverside from 1989 to 1991. Hung returned to Taiwan in 1991 and served as a psychology professor at National Chung Cheng University from 1991 to 1997 and at the Institute of Neuroscience College at National Yang Ming University from 1997 to 2008. In 2008, Hung was the Founding Director of Laboratories for Cognitive Neuroscience at National Yang-Ming University in Taiwan. Since 2008, Hung has continued to serve as the director as well as become the research lead of the Emotion and Criminology Lab at the Institute of Cognitive Neuroscience, located in the College of Science at the National Central University in Taiwan. In 2015, Hung was also named the Siu Lien Wong Visiting Fellow of the Chung Chi College and the Chinese University of Hong Kong, which is awarded to one outstanding academic scholar. As the Siu Lien Wong Visiting Fellow, Hung provided public lectures at the college and spoke at the College's Annual Education Conference. Recently, on October 15th, 2019, Hung and her spouse, Tzeng worked with the Haskins Laboratory, where Hung worked as a postdoctoral research associate in the early years of her career, to officially found a joint developmental neuroscience lab at the National Taiwan Normal University studying the relationship between language and the brain along with clinical studies of language and reading disorders.

= Academic Impact = While she has translated over 50 books on biotech & psychology to popularize scientific knowledge, Hung has also visited about 1000 primary & secondary schools to promote reading habits. In addition to promoting greater access to scientific knowledge aside from her work in translation and education, Hung has also spoke at a numerous talks and lectures discussing her work.

"Reading and the Brain" Public Lecture (20110
On March 18th, 2011, the University of Hong Kong, the Centre for Advancement of Chinese Language Education and Research (CACLER), the Home-school Section of Education Bureau hosted Hung to discuss the ties between the concept of gender, underlying processes of reading and brain development in regards to reading itself, reading strategies and other cognitive activities. The lecture was attended by nearly 280 educators, teachers and parents.

"Roundtable on Rational Thinking and Public Policy-Making" (2013)
On March 31st, 2013, the Commonwealth Publishing Group facilitated a discussion between President Ma Ying-jeou and Daniel Kahneman, 2002 Nobel Laureate in Economic Sciences on the importance of rational thought, as opposed to intuition, in decisions of public policy. The discussion was furthered by three other panelists, including Hung, Commonwealth Publishing Group Founder and Chairman Charles H. C. Kao, and University System of Taiwan Chancellor Ovid Tzeng. Due to Hung's research focus related to emotion, Hung's contribution to the talk was related to the role of emotions in decision-making of public policy. The talk was attended by officials from the Environmental Protection Administration, Mainland Affairs Council Deputy, Taiwan Stock Exchange Corporation, and other high-level officials and representatives of major technology companies.

"Brain and Learning" Scholar-In-Residence Lecture (2014)
On October 6th, 2014, the Shiu Pong College hosted Hung in sharing different reading skills, parts of the brain, and the overlap between the brain, human behavior and emotions regarding learning and reading disabilities. The talk was attended by 20 students.

"Neuroscience Reveals the Secret of A Women's Thinking" TEDxTaipeiWomen - Momentum Talk (2015)
On May 30th, 2015, Hung was invited by the Taipei chapter of the TED conference to talk about her research on differences between men and women regarding emotions and expressions of communication that can be traced back to gender differences in brain structure and function. When language is spoken, Hung's research indicates that the thicker corpus callosum found in women, compared to men, corresponds to activation of both the left and right hemispheres of the brain; whereas, only the left hemisphere is activated in men. Since the brain's left hemisphere predominantly processes language and its right hemisphere predominantly processes emotion, Hung makes the connection in that women tend to use emotion more in language. In addition to this conclusion on structural differences in regions of activation, Hung also discussed her work on measuring the different levels of serotonin production between men and women. From Hung's findings, men can also produce serotonin faster than women, suggesting a possible explanation for differences in time needed for conflict resolution between genders. On a broader scale, Hung explains that her research fits into the evolutionary psychological perspective of gender differences where women provide more attention to details and store more information in their subconscious, compared to men. Hung refers to this characteristic as the "Sixth Sense" of women. The youtube video of Hung's TED talk has over 2 millions views since its publication on June 25th, 2015.

= Major Publications = With 79 publications, 2969 total citations and an h-index of 29, Hung has researched in areas of cognitive psychology, psycholinguistics, neuropsychology and neurolinguistics. Some brief descriptions of a few of her published work are listed below:

Frequency Effects of Chinese Character Processing in the Brain: an Event-Related fMRI Study (2003)
To better understand the processes of understanding Chinese characters and how variations of different languages affect reading processes in the brain, Hung and others used fMRI to measure the brains activated by Chinese characters of different frequencies. The results indicated that the brain activates different regions to interpret Chinese characters of different frequencies. Hung and others concluded that these results provide greater insight into the neuroanatomy of reading Chinese and specificity of character variation when reading.

Action Co-Representation is Tuned to Other Humans (2008)
Hung and others conducted a study using the social Simon task, where participants answer questions based on spatial and non-spatial characteristics that appear on a screen. In order to understand how awareness of another person's intention through observation can affect one's own actions, participants completed the task either with or without the information that another participant was also performing the task at the same time. Hung and others' results concluded that belief in the intentionality of another person was enough to change one's performance on the social Simon task.

Sex Differences in How Erotic and Painful Stimuli Impair Inhibitory Control (2012)
Hung and others designed a study where erotic pictures or painful video clips were interspersed between a stop signal task, where a participant pushes one button when the word "go" appears and refrains from pushing the button when the word "stop" appears. The study's results indicated that male participants' reaction time in the task was impaired when either erotic pictures or painful video clips were presented, compared to female participants. Aside from this observation, Hung and others discussed the need for further studies to better understand the origin of these gender differences.

Assessment of Psychiatric Disorders Among Sex Offenders: Prevalence and Associations with Criminal History (2016)
Due to less information available on the prevalence of psychiatric disorders among sex offenders in Asian populations, compared to European populations, Hung and others conducted clinical interviews screening for psychiatric disorders in Taiwanese prisons. Hung and others' evaluations led to the conclusion that psychiatric assessments are necessary for the management and treatment of sex offenders.

Preference for Object Relative Clauses in Chinese Sentence Comprehension: Evidence from Online Self-Paced Reading Time (2019)
While most languages indicate that subject-extracted relative clauses are easier to process, compared to object-extracted relative clauses, Hung and others' study suggest that the processing of Chinese may be easier for object-extracted relative clauses instead. Hung and others came to this conclusion based on her study's results measuring reading time and performance on reading comprehension questions with different types of clauses included. Furthermore, Hung and others argue that these findings are in agreement with the integration cost account of processing written language.

= Honors & Awards =
 * 1998: 10 Best Books in the Translation Category (by China Times Book Review Bulletin for the translation of Why We Age)
 * 2000: 10 Best Books in the Translation Category (by China Times Book Review Bulletin for translation of The Nurture Assumption: Why Children Turn Out the Way They Do)
 * 2005: Special Contribution Award (by TECO Technology Foundation)
 * 2006: Person of the Year in the Publishing Field (by Kingstone Book Co.)
 * 2010: Golden Bookmark Prize for Pop Science Books in Translation Category (by Wu-Ta-You Foundation for translation of Mirroring People)
 * 2011: Outstanding Chinese Leadership Award of the Lifetime Achievement (by Global Views Monthly)
 * 2014: 102 Academic Year Cognitive Neuroscience Award (by National Central University)

= References = Category:Women scientists Category:Taiwan Category:Neuroscience Category:Psychology Category:Neurolinguistics Category:1947 births Category:20th-century Taiwanese scientists  =