User:R.a.sender95/sandbox

= Nitsan Raiter = Nitsan Raiter is a Canadian Instagram Influencer and Content Creator, with just over 50,000 Instagram followers, as of March 2019. The Toronto-based Blogger started her career through her online blog, Beauty Rewritten, which fostered her brand and her identity as an Influencer. Today, Raiter spreads positive body-image and self-love messages through her Instagram account, while utilizing skills learned from her business degree to create a name in the fashion and beauty industry.

Personal Life and Career
Raiter was born on January 3, 1994 in Haifa, Israel. Emigrating from Haifa at nine-years-old, she grew up in Toronto, Canada with her parents and two siblings. Raiter went to Tanenbaum Chat for her four years of high school and then moved on to Schulich for her four-year undergraduate degree. The Influencer graduated with a business degree and went on to work for Nudestix, a make-up line comprised of vegan friendly crayons that supports natural beauty. Once finishing there, Raiter wanted to choose a career path that combined her business skills, her experience at a make-up company, and her desire to spread self-love. She decided to utilize her pre-existing blog, Beauty Rewritten, that she had created as an assignment during her undergraduate degree, as a platform to share her lifestyle, and love for beauty and fashion. The Torontonian realized that through a social media following and her business degree, she could create some type of future company based off of Beauty Rewritten. Having done some previous modelling work, Raiter chose Instagram as her platform of choice to begin a career in the influencer market.

Raiter's inspiration is partly drawn from those close to her, who are also involved in creative industries. Her mother, Ayala, creates jewelry and her boyfriend of five years (as of March 2019), Josh, recently established an artist management company, called One Way. One Way is known for finding and managing singer and songwriter, Dennis Lloyd.

Instagram Career
The Toronto-based Influencer initially created an Instagram account based on her Beauty Rewritten brand. She then decided to separate her business aspirations from her personal life while she figures out what Beauty Rewritten can become as a future business. Her motivation to rewrite beauty is shared through her "Instagram Stories," where she posts messages of love, mainly emphasizing putting positivity back into the universe. Her Instagram career highlights her day-to-day, her travels, and her beauty routines.

As of March 2019, the 25-year-old has been vlogging for the past two years on YouTube. However, using her popularity gained through Instagram, Raiter has begun to post videos more frequently outlining her morning routines and shopping purchases, for example.

In a YouTube video, Raiter has explained that her Instagram Influencing career can be compared to running a magazine alone. She explains that she is the model, the photographer, the content creator, the editor, the copywriter, etc. As well, she manages all of the business aspects of her career, including going to meetings and sending and responding to emails.

Platform
Like other teenagers who struggle with self-worth, Raiter has explained in interviews and her YouTube videos that she has had to learn how to love herself. Beauty Rewritten became a platform for Raiter to share the ways in which she has learned self-love, and how to rewrite standard beauty ideals. Her platform is increasingly gaining momentum and she uses it to attempt to highlight her values, while also sharing fashion inspiration.

The Blogger is a big supporter of following your goals and pushing yourself to pursue your passions. She tries to encourage her followers to challenge themselves and let themselves grow, regardless of what others' opinions. "'I think the toughest thing to overcome is just to stop caring what other people think. We all have dreams and aspirations that we tend to put on hold because of what others will say or because it’s not the 'normal' thing to do. But as long as you’re passionate and happy doing what you do, it shouldn’t matter what anyone else thinks. People that judge you don’t matter. And the people who matter won’t judge you. You’ll be surprised how much support you receive once you decide to follow your heart and kick some butt.'"Raiter attempts to differentiate herself from other fashion bloggers by "talk[ing] about real things...and build[ing] a community."

Paid Partnerships
Over the past several years, Raiter's blogging has garnered attention from several big-name brands, including :


 * Sephora
 * Guerlain
 * MGM Grand
 * Urban Outfitters
 * Daniel Wellington
 * Topshop
 * OUAI
 * Aritzia
 * Covergirl

Raiter creates content for the brands she works with by sharing photos on Instagram of her promoting the products and/or services. She is then given a certain fee per post. Rates are generally quantified by the number of followers an Influencer has and his or her engagement rates (how many likes and comments an Influencer will get on posts on average, for example).

In the beginning, Raiter would have to mainly reach out to brands herself to participate in partnerships. The Blogger has created a name for herself in the industry, but she continues to actively seek out brands that align with her style and values.

Notable Mentions
As of March 2019, Raiter's style has been featured in some well-known fashion magazines, including WhoWhatWear and InStyle Magazine. The blogger has also appeared on certain fashion websites, including urbanoutfitters.com and byrdie.com.