User:Ravi Singh74

Television as mass communication medium: Television is one of the most important medium of mass communication. It has made its place in almost each and every home. It is the most effective means of mass communication, specially in developing countries like India and China, since there may not be a computer in every home, but surely almost every home has tv.

Television Interview: Television interview is an audio-visual interview, where an interviewee is asked certain questions usually regarding his field of work/profession. Television interview is the most common form of interview these days. People prefer an audio-visual interview more than a print interview, since it can be viewed and heard by the people.

Tips for successful tv interview: Taking an interview is an art. Some points should be kept in mind to make a tv interview a successful one. 1. Do your homework- Research about the interviewee and his profession. Make and frame your questions creatively. If possible, also inform the interviewee regarding the topics on which you are going to question him, so that he can also prepare himself well for the interview. 2. Looks and dress- Since tv is a visual medium so special attention should also be given to the dress and looks of the interviewer. Formals are preferred more. Over make-up should be avoided. 3. Proper introduction- Proper introduction should be given about the interviewee before the interview, specially if he is not a very famous person. Also his name and work/profession should be flashed below on the screen. 4. Plain and confident speaking- Be confident while speaking. There is no need of using too much gestures in order to explain the emotions. 5. Let the interviewee do the speaking- People will watch the interview in order to see and hear the interviewee and not the interviewer. So an interviewer should just put his questions up and let the interviewee give his own answer. Interviewer should not try to take more footage or dominate the interview. 6. Use of video and graphic footages- Few short video and graphics footages can be shown at regular intervals during the conversation, in order to support the major points of discussion. Ravi Singh74 (talk) 14:53, 27 May 2014 (UTC)