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Zeb89

Zeb89, whose real name is Kenneth Enrico Caselli (Arezzo, 6 May 1989), is an Italian YouTuber.

Biography Childhood Giovanni and Kenneth Caselli Zeb with his father Giovanni Caselli Son of the anthropologist Giovanni Caselli, he grew up in Bibbiena, a town in the province of Arezzo, in Tuscany.

From a very young age he was an uncommon person: it is said that he dressed in a particular way, that he wore his characteristic sunglasses even at night even at a young age and that from a certain point in his adolescence he asked his friends to come no longer called by his name but by Zeb or Ace Gamer.

Foundation of The ButcherZ Passionate about 3D graphics and video game programming, as well as an avid Serious Sam player, in 2006 he founded The ButcherZ, a clan of Italian players expert in his favorite video game.

Under the advice of his friends, in 2006 Zeb decided to open a YouTube channel about the world of video games, namely Zeb89.

Transfers abroad In 2015 he moved to Arezzo. Tired of the Italian situation, in 2018 he planned to move abroad, but postponed his decision after the establishment of the Conte Government.

Shortly after the government crisis and the resignation of the Interior Minister Matteo Salvini, in 2019, he moved abroad, precisely to St. Julian's, on the island of Malta, due to the establishment of the Government yellow Red. Career

The beginnings (2006-2011)

After opening the channel on September 30, 2006, he only started uploading videos in 2007. The very first video ever uploaded was Serious Sam - Noob Ownage, which was later deleted from the channel because the background song was protected by copyright. Currently, the oldest video still viewable is the Serious Sam Health Hack (private server), short uncommented gameplay of Serious Sam accompanied by electronic music.

The first videos uploaded to the channel are generic, they are mostly fun videos, even if not related to the world of video games, and non-commented gameplays. It can be said that the year of birth of the Zeb that everyone knows is 2008: in fact, it was in this year that Zeb uploaded his first negative review, regarding Team Fortress 2, commented entirely in English.

Various other generic videos then follow, but little by little the lively negative reviews take over, where Zeb builds his character: a proud, irascible, severe and outspoken gamer.

Growth in popularity (2012-2016) In 2011/2012 Zeb is already very popular, and its series of videos entitled Shit Games becomes very famous on YouTube: in this series critical aggressively many video games, especially titles generally considered excellent from the mass, which provides Many Hater but as many subscribers. In the gatherings he will organize later, there were many fans who presented himself to show him their estimate; In this period it is often flanked by the YouTuber Mr. Amorth.

His aggressive criticism, originally aimed only at video games, is also reserved by Zeb for slightly more serious topics, such as politics, the inefficiencies of telephone agencies and other topics, with the result that he accumulates more and more fans.

During the years 2011/2016 a YouTuber named Leprechaun will make videos against Zeb, initially complaining about his site called Altervista and the Computers he sold which according to him cost too much for what they could offer. In the years to come he will often make videos against the opinions and actions that Zeb will take, part of the community also saw him as a nemesis of the Bibbiena youtuber.

In 2016 his video game Ultimate Arena was released on Steam, programmed together with the developer ScienziatoGM.

His popularity reaches its peak when he begins to make very unpopular statements and actions towards his own followers. Among these episodes, we remember when he unjustly banned the administrators of his TeamSpeak, when he demanded from his followers to pay for accommodation for himself and his girlfriend on the occasion of his participation in an edition of Lucca Comics and above all when he hid a virus in the download of a Grand Theft Auto: San Andreas Mod he created. Regarding this last fact, Zeb repeatedly denied his responsibility for the presence of the virus, a sort of malware that removed AdBlock and prevented its reinstallation, but, on the contrary, many videos uploaded by various users seemed to nail him.

The last few years on YouTube (2016-2018)

His popularity dropped drastically when he accused some YouTubers, such as Fancazzisti ANOnimi and FavijTV, of having achieved success thanks to the push of a management agency called Luca Casadei Management. Those directly involved, annoyed, demanded to have a direct confrontation with Zeb in a public live broadcast to disprove the falsehoods told by the latter, who in the end did not show up. He was replaced by ScienziatoGM, a close collaborator of him, which caused discomfort in the live broadcast.

Since 2015 he has opened a personal network, called the Ace Gamer Network.

On September 30, 2016 he will celebrate his 10th anniversary on YouTube. However, the video dedicated to his anniversary was uploaded in January, 8 months in advance.

Starting from autumn 2016 Zeb participates as a guest in several live shows (called Salotto4316 managed by the youtuber Luke4316), together with other youtubers such as Pio3D, Marco Ripà, CapoBastone, YouTube Fa Cagare and others, discussing various topics regarding YouTube and its community.

Since November 2016 he started doing live streams on his channel focused on the video game Dead By Daydlight (broadcast on Sunday evenings and lasting 4 hours), which reached a maximum peak of 20,000 viewers and received a huge amount of donations spontaneously by the users. In particular, during one of these 4-hour live shows, Zeb received a total of 2500 euros. Zeb's tendency to receive donations live has often been at the center of criticism within the Italian YouTube community. In 2017 he will become hostile towards YouTube Fa Cagare, following the latter's video, a parody of Zeb89, La Falsislaf di Zeb89, created in collaboration with the pooper Mastercast and Babù Su YouTube. Zeb harshly criticizes Santoro's video, insulting both him and some of his friends on the platform, such as John Christian Shadow, an openly homosexual YouTuber. YouTube Fa Cagare will in turn respond to Zeb's video response.

On August 13, 2018, Zeb published the video Lo disgust di Fortnite - (RIP Unreal), in which he criticized the video game Fortnite, then at the height of its popularity in the gaming world, pointing out the Epic Games product as the culprit for the cancellation of the FPS video game Arena from the same company, the new chapter of Unreal Tournament. This video has the distinction of essentially being "the last" uploaded to his YouTube channel. In fact, although Zeb had repeatedly stated that he wanted to always remain active on the Google platform to the detriment of Twitch, he will definitively move to Amazon's streaming service, motivating his choice with the meager earnings offered by YouTube, compared to those offered from Twitch. The video is also deliberately nostalgic: Zeb shoots it in Bibbiena, his hometown, from which he had moved to Arezzo, and presents classic sketches from his old videos, including the visit to the delicatessen and uprooting the climbing ivy on the wall behind him, similarly to the GTA V video - what kind of gamer are you?.

The live shows and the total shift to Twitch (2019-2023)

In May 2019, after 9 months of general inactivity, he definitively moved to Twitch, where he started doing live streaming, broadcast from Monday to Sunday, excluding Saturdays, from 7pm to 11pm. He only published compilations of clips from his live shows on Twitch on his YouTube channel. On November 9, 2019 he published the video UT Noob Ownage, a video similar to his very first video uploaded to YouTube, Serious Sam - Noob Ownage, a 3-minute montage about the video game Unreal Tournament.

On June 1, 2020 he published the video For the people who DEMAND videos..., in which he expressed his disappointment towards comments that encouraged him to return active on YouTube. On 21 June 2020 he published the video I don't envy you at all, in which he lashes out against the situation in Italy.

On June 21, 2021, he begins to do live shows only in English and as demonstrated by various videos online, just writing in Italian or some references to Italy in chat leads to a ban, live shows are also easily found in which he himself will say he doesn't never want to speak in Italian again and if the Twitch channel goes bad he will change his job to 3D modeller.

On September 3, 2021, Zeb89 blocks Italy from its channel created in October 22, 2012, "Zeb89International", to make it active again as Zeb89's official channel in English. Initially it was impossible for those who lived in Italy to see the channel unless they used a VPN; after a few months this changed and it is now possible to watch Zeb89 contents from any country.

Media impact

Zeb's strong personality and the controversies that have always surrounded him have made him, for better or for worse, among the best-known and most popular characters from the YouTube Italian scene. Below are some examples:

In 2016 he became popular on social networks thanks to clips of his old videos, becoming known even among people who have never followed the world of YouTube and making him a real meme: his phrase has in fact become a famous meme "Eh! You wanted to!". He was famously targeted by YouTube Fa Cagare in Zeb89's La falsislaf video. His public and private story was told in the video: How Zeb became IRRELEVANT by the YouTuber Ciancianguilla.

Curiosity

The theme song for his videos is Pjanoo by Eric Prydz.

He was a guest on the Web Night Show in 2014.

Zeb89's most used songs were often taken from the video games he played as a teenager.

He was nicknamed The Tuscan Demon by Dario Moccia

He has declared that he cannot tolerate homosexuals, supporting Matteo Montesi when the latter caused a small scandal on YouTube following his homophobic statements.

The character he created Uncle Peppe is a real person, after creating him Zeb found reviews of luxury hotels on Tripadvisor made by the iconic character.

In 2016, during a live broadcast on YouTube. he managed to earn €1500 in donations from his fans in just 4 hours.

Exactly one week after his first live, he managed to earn around €2500 in donations from fans in just 4 hours.

He was the first YouTuber to complete the indie games Unknown Battle and The Silence of Darkness on YouTube.

He has been engaged since 2012 Cristina known online as Onikaguya.

During his career he created various imaginary characters, such as Pietro Smusi and Orazio Grinzosi. They served him to make even the simplest things ironic.