User:Risingstar912/be bold

Now with Hip-Hop gaining popularity, African-Americans started to take this culture to new heights by using the media to spread the culture. Now in 1971, television icon Don Cornelius made an African-American show called the “Soul Train”. The “Soul Train” now was a true representative of African-American culture; often showcasing African-Americans singing Rhythm and Blues, soul, dance/pop and hip-hop artists, funk, jazz, and disco and gospel artists. “Soul Train” would eventually start to manifest itself into White-American culture. With “Soul Train” lighting up the media, businesses such as “Sears, Roebuck &CO.” started to take an interest in the show. This is ironic because in the 70s most businesses weren’t interested in what Blacks had to offer in society. With the show now receiving funding from “Sears, Roebuck &CO.” the “Soul Train” started influence the outside world, in the article “The Museum of Broadcast Communications - Encyclopedia of Television - Soul Train.” The Museum of Broadcast Communications - Encyclopedia of Television - Vietnam on Television, www.museum.tv/eotv/soultrain.htm. stated in 1985, Cornelius gave permission for a version of the show in the United Kingdom. The UK version, hosted by former "Soul Train" dancer Jeffery Daniel, was titled “620 Soul Train” and only lasted one series. African-American culture would become so popular in the next decade because on how fast it was going around on media outlets and news sources.