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Ahmedabad
India’s first heritage city, Ahmedabad or Amdavad is situated in Gujarat, India. In 1960s to 1970s it was considered as the capital of Gujarat but now Gandhinagar is considered as Gujarat’s capital. According to a census, it had 8.16 million populations in 2017. This city also has a various number of monuments like Sidi sayyed mosque and hence a heritage walk tour is even introduced so that tourists can see all of these places all at once.

Government's role
This city is now undergoing a major transformation of being a smart city under the smart city mission. Various projects will be soon launching in this city like a robotics mall where there will be cafes, shopping centres, sports zone, dancing area and many more activities all managed by robots. Moreover, there will also be a huge aquarium launched in this smart city mission. Both of these will be located in science city which is an area in Ahmedabad and a huge chunk of investment is being funded by the government to make this city a smart city. Currently, the government is also introducing a metro railway project in this city.

Street shopping
You might have heard of the navratri tradition that prevails in Gujarat. So there are some of the famous places where one can get everything from books to shoes to traditional lehenga choli to toys to jewellery and even grocery items. Some of these markets are Lal darwaza market, Ratanpole market, law garden, Ravivari bazaar, teen darwaza and many others.

Food
The Gujarati people are very foodie. There are many delicious dishes being made here that one might not have even heard of. Some of these dishes are ghantiya, fafda, khamni, khandvi, khakra, dhokla and many more interesting dishes. But here it can be seen that most of the things made here In Gujarat are sweet as even the dishes served in main course here are sweet in taste.

The Emergence of Street Market
Informal market is a market were the worker are self-employee and work for the self-employed person. And this market is neither taxed nor controlled by any form of government. Informal market activity are not recorded in the growth of economy that either on Gross Domestic Product or Gross National Product of a country. This market is also describe as the grey market in labours. Informal markets tends to provide critical opportunity to poor people and it’s been expanding rapidly since 1960. The informal sector have a significant portion in the developing countries economy but it is usually unmanageable and troublesome to have a record of each informal market of the countries.

The emergence of the informal market was initially known as the traditional form of market were the people used to make different types of goods, such as flower vendors, vegetable vendors, shoe market on a footpath bookstall etc. are the different forms of informal market which not well organized and even government policy can’t affect them from doing their business. Initially according to the survey it was believed that traditional form of work and different productions of good service in informal market would diminished from the market due to the economic progress in the developing countries. But this sector tend to be continued till date and is more expanding with new development in it.

Talking about Indian economy market. During 2000-2010 there were 6.4 million new employees opportunities recorded and from that 76% of it was in informal sector and remaining 24% were in formal sector though among them 81% were informally employed. As all the unorganised private enterprise who usually owned by individuals and households who are engaged in the sales or in manufacturing of goods and services which are mostly proprietorship or based on the partnership who required at least  10 or less worker, petty shops paddlers, some are the home-run establishment. There is a fact that a sector like trading and the construction are more important contributor for the unorganised structure and for the informal employment.

In the year 2004-05 and 2011-12 there was increase in the total employment in the country that is from 457.9 to 472.4 million. And at that same time the rate of employment in the organised, non-agriculture sector and organised private enterprise rose from 28.8 million to 47.7 million and now considering the informal sector the employment rose from 185.4 million to 209.6 million. From this we can say that the employment in organised sector stood at 6.3% in 2004-05 and 10.01% in 2011-12. It is very clear that number of people were more who joined the unorganised sectors workforce than the organised sector between 2004-05 and 2011-12.

The concept of informal economy
Basically what does informal economy means ? So here is the answer where nothing is predictable everything is uncertain. And from our topic of Street clothes market in Ahmedabad we can say that law garden, CEPT market and Nehru nagar Market has informal economy because when there is festival of Navratri the clothes like Chania choli are sold highly but due to off season there may be reduction in sale and in off season the vendors sells other items related to clothing or clothes. The earning period of vendors are not specified and due to this reason it is said as Informal Economy. Also when there is monsoon the vendors are till some specified time only. Here the vendors selling things like clothes and much more are not regulated or directed by the government. There is no imposition of laws which are imposed on formal economy. Also the 70% of work is self employed these vendors does not work under someone. Here the majority of workers under informal economy are women. The workers have day to day basis income (wages). Here vendors are on payroll basis so taxes are not charged on them and their business is also unsecured and unprotected. So basically we are able to say that the sales, timings, income of vendors, etc. Are unpredictable so it defines as Informal Economy in Law Garden, CEPT, Nehru nagar and it will remain as it is.

Must visit places for street shopping

 * As Ahmedabad  is famous for its rich heritage and culture, shopping here is a great idea to explore the city of colors and fashion. Following are the most famous places for street shopping in Ahmedabad-

1.     Law garden
Law garden is a beautiful and most famous street shopping place situated in Ahmedabad, Gujarat. The market is well known for Ghagra Choli, the jewellery to match them and the embroidered wall hangings and clothes. Unlike other street shopping places in India such as Fashion Street of Mumbai or Commercial Street in Bangalore, the vendors of Law garden does not import goods from China and Thailand. Their sole purpose is to sell the traditional handicrafts made by artisans who belong from Gujarat itself. As Ahmedabad is a hot city and has dry weather conditions therefore Law garden is a night market which very well suits the demand of the residents of the city.

2.     Lal Darwaja
The street shopping market of Lal darwaja, Ahmedabad also falls under the most famous street shopping places in Ahmedabad. It is the busiest shopping area of the city. It opens up at 10 a.m. and closes down at 8 in the evening. Once you make a visit to this place, you will surely come out with your bags filled due to its cheap and economical prices. This place provides good quality of clothes be it garments for men or sarees or even clothes for children at the cheapest price.

3.     Ravivari Bazaar
They say that Ahmedabad’s Ravivari bazaar has a unique tale to tell. The word Ravivari means “the one that is conducted on every Sundays”. This market is also known as ‘Gujari Bazaar’. It is located near eastern bank of the Sabarmati river and is organized under Ellisbridge on each Sunday from 8 a.m. to 4 p.m. Apart from readymade clothes you may also find raw material of clothes here.

Advantages of Street Markets
The street markets of Ahmedabad namely Ravivari market, Lal darwaza market and Law Garden market, have various stake holders like sellers or shop owners, customers, producers, etc. It provides different advantages to different stake holders based on their interests associated with these markets

To sellers, it is means of earning their livelihood. These markets provide employment to more than 4000 families in Ahmedabad. Many families are doing it as ancestral job from generations and feel proud in doing it. They work in a perfectly competitive market, so prices of all products remain same, keeping them away from rigorous bargaining. Being a participant of street side market, they do not even need high investment in fixed assets and thus manages their work with less expanses. Their place where they everyday open their shop remains same providing them security of work.

To customers, these markets are blessing as it provides various consumer goods like cloths, utensils, food items, etc at cheap rates. They can get latest accessories at easiest available. These are even time saving to the customers as quickly they can shop from there. They get a variety of products at a single place.

To producers, these markets are place for making profits. Sellers purchase goods and articles to be resold, from them, making them capable to increase their production and sales. It provides them a good opportunity to clear their dead stock. It also supports medium and small producers to continue their business. small and medium producers constitute the major share in supplying stock to sellers of the market.

And for the economy as a whole, these markets has helped in creating employment opportunities leading to strengthening the economy. It also provides a good platform for interaction of middle class buyers and sellers. These markets support middle class people of the nation thus raising their living standard

Socio-cultural significance
The people of these markets don’t shift to another market because they have been doing their business since a long time at the same place. Many are doing it as the ancestral business. The people of these markets do not allow other people to open there stalls or stand at their place. Many designers want to open their stall for promotional basis, but they don’t allow anyone. The sellers of these markets are never in loss. These markets experience rush hours during the wedding season and festivals, for instance Navratri, Diwali etc. The sellers of these markets do not legally own the places but still manage to set their stalls up daily. Sometimes they also bribe the policeman in one or the other way. The dominant products sold at law garden, ravivari market and lal darwaja are common to all the sellers standing besides one another. The bargaining power of the buyers and sellers determine the selling price at these markets. The threat to competition in these markets is very high as the products dealt with are identical by nature. The working hours of the sellers at these market is very high. The prices of the commodities sold at lawgarden, ravivari market and lal darwaja are relatively low.