User:Rosiehartm/sandbox

About
Pixologie, Inc is a photo organization company which manages, digitizes, organizes, and preserves family photos, videos, audio and document files for families who want to ensure their legacy lives on through these types of media.

The Pixologie method is to treat family photos and media as a Photo Estate that adds to and preserves the family legacy.

Pixologie, Inc is located in Greenfield, WI and has an online presence primarily through Facebook and YouTube.

History
Pixologie was launched in July of 2013 as a home-based business by Mollie Bartelt and Ann M Matuszak. A brick and mortar location in Oak Creek, WI was opened in 2014 when demand became too much for a home based business. Pixologie was a semi-finalist in the 2017 Wisconsin Governor's Business Plan.

Pixologie received the Small Business of the Year by the South Suburban Chamber of Commerce in the beginning of 2020.

With the pandemic, many changes came to Pixologie. The business moved to Greenfield, WI and Matuszak returned to a home-based business model where she could offer concierge and genealogy services while being available for her family including parents, children and five grandchildren.

Bartelt continued to run Pixologie after 2020 as a brick-and-mortar business. Pixologie continues to meet the rising demand by hiring and training employees in the skills needed for photo organization services. As of 2023 she has five employees and three subcontractors working for Pixologie.

Products and Services

 * Services included in this process:
 * Organizing digital/printed photos and complete media collections
 * Digitizing all types of photos, film, video, and documents.
 * Add tagging and metadata information to files
 * Transferring old media types to sustainable digital types
 * Virtual digital photo organization
 * Cloud storage for all media types for preservation, ease of access, sharing, and backup
 * Full photo estate services
 * Educational material and videos via a YouTube channel
 * Digital asset management and consolidation
 * Archiving services
 * Disaster recovery

Philosophy
Pixologie has contributed to building industry ethics and standards. Consumers who use the services are entrusting Pixologie with their family memories, photos, memorabilia, and documents. Customers have a right to know the philosophy of such a company.

Core Values - Clients

 * Spark Motivation to Treasure Memories
 * Be a Guide Through the Photo Organizing Journey
 * Efficiently Detailed Oriented
 * Always Learning
 * Bring Families Joy

Core Values - Community
Pixologie is an active member of the community with a positive impact, working with special needs employees, and supporting local charities. The Better Business Bureau gives Pixologie, Inc and A+ rating.

Past/Ongoing Philanthropy

 * Periodic pro bono for families in need
 * Wisconsin Senior Olympics
 * South Suburban Chamber
 * Charles Allis Art Museum

Industry
There is a growing profession of photo organizers who offer their expertise in managing and organizing photo collections. These professionals often work with individuals, families, or organizations to assess their needs, establish organizing systems, and provide guidance on preserving and showcasing their photos effectively. The photo organizing industry aims to simplify the process of managing and organizing large photo collections, whether digital or physical. By leveraging technology, software solutions, and professional services, individuals and organizations can navigate the challenges of photo management, preserving their memories and making them easily accessible for future generations.

Market
The market for photo organizing companies continues to expand as the need for effective photo management solutions grows. The industry is driven by evolving customer preferences, technological advancements, and the increasing significance people place on preserving and organizing their visual memories in an ever changing technology time. The technology environment is in part responsible for the need for photo organizers. Photo organizing can be referred to as photo management, photo sorting, picture sorting, photo archiving, and digital asset management.

Advancement of the Field
Pixologie brings attention to the field to build public awareness of photo organizing. Speaking engagements, interviews, blog/book writing and videos are included in these activities. While, professional organizers have a wiki page, photo organizers do not, illustrating that this is a young field. This is true even though it was apparent in the mid-2000s there was a need for organizational procedures, technology education and news that was readily available on the topic.

Published Works

 * A Simple Guide to Creating a Photo Estate Paperback (2020)
 * The Pixologist's Guide to Creating a Memorable Photo Book (2018)
 * The Pixologist's Guide to Organizing and Preserving Your Family Photos(2018)
 * A Simple Guide to Tackling Your Digital Photo Mess: Using Windows 10 (2017)
 * A Simple Guide to Saving Your Family Photos Paperback (2016)

HenschelHaus is a Wisconsin publisher Bartelt works with to establish increased credibility in the field.

ISBN listing

YouTube Presence and Insights
The Pixologie YouTube channel focuses on consumer education and news that affects consumers' photos. It serves to inform viewers on many aspects of services, software and digital storage of photos. Reviews are performed on many of the platforms a consumer could utilize for their photo organizing projects. There are also videos that are Q&As, instructional, and motivational. As of Spring 2023 the channel had 4400 subscribers, 425,000+ views and 312 videos.

Viewers come from over 20 countries, are almost 70% male, and 54% over the age of 55. A significant percentage of viewers are outside of the USA. Canada, Australia and the UK are significant contributors to the audience demographics.

Media & Publications
2014 Sept 18 - Yahoo Finance Save Your Photos Day

2014 September 26 - Rochester Business Journal - Kodak Alaris equipment used for free picture scanning

2015 May 11 Save Family Photos - Saving a Grandmother's Photo While Preserving a Piece of Milwaukee History-

2015 September 7 - Fox 6 News - Have old pictures boxed away?

2018 March 2 - AARP - Organize Your Family Photos

2019 January 12 - Milwaukee Courier - Tap Into Your Family History: How To Preserve Family Film

2019 April 22 AARP How to Easily Digitize Photos to Preserve Your Memories

2020 Aug 26 - TMJ4 - Organize and Preserve Your Family Memories with a "Photo Estate

Public Speaking & Interviews
2015 April APPO – Public Speaking at National Conference for Photo Organizers

2017 April - Alice Baker Memorial Library Printed Photo Organization & Free Scanning

2019 May - Cudahy Family Library Got a Digital Photo Mess?

2022 May 24 Photomyne The Podcast Episode 1 - Organizing Memories Better With Mollie Bartelt

2022 July 31 Photomyne - Organize Your Photos Once and For all  Part 1  Part 2  Part 3

2023 Feb 15 -Ellenbecker Investments Preserving Family Photos Seminar

Academia
Osher Lifelong Learning Institute at UW Milwaukee
 * October 2017 – It’s Time to Organize Your Photos (Print & Digital)
 * February 2018 and September 2018 – It’s Time to Organize Your Photos (Print & Digital)
 * June 2019 – It’s Time to Organize Your Photos (Print & Digital)
 * October 2019 – How to Make a Photo Book (Three Part Class)
 * June 2020 – It’s Time to Organize Your Family Photos (Print & Digital)
 * October 2020- Creating Your Photo Legacy
 * April 2021 – Guest Speaker at “The Making of a Family Historian” class – discussing tips and tricks to organize and restore photos
 * November 2021
 * June 2022 – FOCUS System for Organizing Photos

Fall 2019 Cardinal Stritch– Milwaukee, WI Polling the Experts 2021 - Brown University - Green Bay, WI Case Study On Start Ups 2021

Awards and Recognitions
2017 - WI Diligent Dozen - Wisconsin Technology Council Pixologie was selected as 1 of 12 out of 175 entries

2020 - South Suburban Chamber Of Commerce – Small Business of the Year

Book Reviews
Swedish Organizer, LLC

The Ripped Bodice

Unclutterer

Modern Heirloom Books