User:Rviser/GoodWeave

GoodWeave International is a network of non-profit organizations dedicated to ending illegal child labor in the rug industry and offering educational opportunities to children in South Asia. Founded in 1994 by children's rights activist Kailash Satyarthi, GoodWeave (formerly known as Rugmark ) provides a certification program that allows companies whose manufacturing facilities pass random, surprise inspections to attach labels to their rugs certifying that they are made without child labor. Licensing fees paid by GoodWeave licensed exporters and importers also help to fund rescue, rehabilitation and education for former child laborers. In 2009, Rugmark re-branded the certification program as GoodWeave, and introduced the GoodWeave label to replace the former Rugmark label.

Nina Smith, a Skoll Foundation social entrepreneur, started GoodWeave’s North American initiative (then called the Rugmark Foundation) in 2000 in Washington, DC. In North America, nearly 80 importers and rug designers are licensed with GoodWeave, who in turn sell their products in nearly 1,000 retail outlets. GoodWeave USA works to build awareness and market share for certified rugs through a consumer awareness campaign, introducing a new campaign entitled One in a Million in January 2011. The campaign seeks to capture a 6% market share in 2011, with the ultimate goal of reaching the tipping point to end child labor by 2018.

GoodWeave International also has offices in the United Kingdom, Germany, Nepal, and India.