User:Saifullahi AS/Digital Dopamine

Scrolling through digital media stimulates our brain to release Dopamine. dopamine is a newrotransmitter (Chemical substance release in and by the brain  that makes us feel as though pleasure is right around. Dopamine is responsible for allowing you to feel pleasure, satisfaction and motivation. When you feel good that you have achieved something, it's because you have a surge of dopamine in the brain.

Digital Dopamine refers to the reward systerm that our body get when we use digital tools.

what dopamine do
Dopamine is known as the “feel-good” hormone. It gives you a sense of pleasure. It also gives you the motivation to do something when you're feeling pleasure. Dopamine is part of your reward system. For some users of social media, their brains may increase dopamine when they engage with Facebook, Snapchat, Instagram or other social media platforms. When a user gets a like, a retweet, an emoticon notification, the brain receives a flood of dopamine and sends it along reward pathways. It feels wonderful, but it also acts to reinforce our need to satisfy the feeling next time.

We experience a hike in dopamine in anticipation of doing something as well as when we do the thing itself, which makes us want to continue doing it.

Effect of digital addiction
Using social media can lead to physical and psychological addiction because it triggers the brain’s reward system to release dopamine, the “feel-good” chemical. Dopamine is actually a neurotransmitter (a chemical messenger between neurons) involved in neurological and physiological functioning.

“Compulsive users of social media tend to isolate,” Simeone says. “They’re chasing that constant reward system, which can lead to interpersonal problems, such as ignoring real-life relationships, work or school responsibilities, and one’s physical health