User:Sandrojazzar/sandbox

In January 2011, Instagram added hashtags to help users discover both photos and each other. Instagram encourages users to make tags both specific and relevant, rather than tagging generic words like 'photo' in order to make photos stand out and to attract like-minded Instagrammers. Users can use any word, or tag, that reflects an aspect of the uploaded picture. This way other users may search for various themes, or areas of interest through the built in search feature. In September, version 2.0 went live in the App Store (iOS). It included new and live filters, instant tilt shift, high resolution photos, optional borders, one click rotation and an updated icon.