User:Scloho

ScLoHo is the online identity of Scott L. Howard, who currently resides in Fort Wayne, Indiana. There is a domain name (www.scloho.net) which was the hub of all things ScLoHo related. Beginning in October 2011, scloho.net was redirected to ScottHoward.me. Scloho was first used as an email address in the mid 1990's. ScLoHo.net continues to live on as the email domain for Scott Howard.

In June 2015, The Genuine Scott Howard aka ScLoHo won the Digital Marketing Award for Best Single Author Blog.

Scott Howard has been involved in the marketing and advertising business since 1986, when he joined radio station WMUZ-FM in Detroit, one of the 6 flagship stations of Crawford Broadcasting. After more than 7 years, he returned to Indiana and worked on the air at WFWI in his home town of Fort Wayne. In 1995, he took a three year sabbatical from broadcasting and then returned in 1998 working in the programming side at WGL and later WAJI, both in Fort Wayne.

From 1978 to 1985, Scott Howard had worked on the air and in management at radio stations in Fort Wayne, Marion, Kokomo, and Indianapolis, Indiana. Those radio stations included WLHI, WCMX, WBAT, WIOU, WMEE, WZWZ and WXIR.

In 2003, Scott Howard returned to advertising and marketing as an account executive for Travis Broadcasting which became known as Summit City Radio, and later moved into management as sales manager for WXKE, then WNHT and Station Manager for WGL AM/FM.

In 2005, the first of several ScLoHoNet websites was created. http://sclohonet.blogspot.com/ was ScLoHo's Collective Wisdom and features stories, articles, research and insight relating to Advertising, Marketing, the Creative Process and the Sales Process. Nearly every story is from an outside source including, bloggers, trade publications, local and national writers and researchers. There were a minimum of three new articles added daily for a few years.

Another site was created that is strictly the words and thoughts of Scloho. http://sclohonet-thebook.blogspot.com/ is The Not-So-Secret Writings of ScLoHo, and was designed to convey marketing and business principles that have been learned, observed and practiced for the past 20 plus years.

While the Blogspot websites are no longer being updated, they are still live.

In the summer of 2011, Scott Howard left the Summit City Radio group of stations after being offered a position with a Fort Wayne based website solutions development firm, where he stayed for 10 months. It was during this time that the transition to merge the ScLoHo online identity and persona, with the offline identity of Scott Howard began.

By October 2011, the website ScottHoward.me was launched with the purpose of posting all of the ScLoHo content that had been spread out over several blogs onto one website. A few thousand articles from the ScLoHo blogs were imported to launch ScottHoward.me.

In 2012, Scott Howard returned briefly to work for radio stations WAJI & WLDE and then was recruited to manage the social media activities of internet party supply retailer Shindigz, Stumps, and related brands, based in South Whitley, Indiana.

Scott Howard returned to advertising and marketing sales and consulting in December 2013 when he joined WOWO Radio in Fort Wayne, Indiana. This move gave him the opportunity to offer both radio based marketing programs through parent company Federated Media, and a growing variety of web based options with sister company Federated Interactive.

ScLoHo continues to be his online and sometimes offline persona especially on Twitter and other social media platforms. ScottHoward.me continues to post fresh content weekly with a focus on marketing and personal stuff.

The latest addition to the ScLoHo online portfolio is the ScLoHo Media & Marketing Podcast which debuted in March 2017.

In 2020 Scott Howard became the General Sales Manager of WOWO Radio.