User:SeriousInsidious/sandbox

Business Techno is a subgenre of techno that originated in the late 2010's. It was created with the intent to make techno more accessible to the general public and ultimately a mainstream genre. Shifted was the first to coin this term, criticising Spanish producer and DJ Regal defending this new genre in a Facebook post in early 2018. This post was later deleted. In this post, he starts out by addressing some critics who say his music is too mainstream at the moment. He then goes on to make his point about techno becoming a bigger part of the music business, saying it could rise like rap music. He claims that the "rap era" popular at the time will eventually end to let it be replaced by a new music genre, in this case techno music.

Critics claim that business techno is in fact big room techno combined with euro trance, making this new genre both as boring as big room music and as noisy and annoying as euro trance.

DJs and producers currently creating and playing business techno include Regal, Amelie Lens, Solomun, Nina Kraviz and Maceo Plex.