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William Louis Afton (November 11th, 1945 - disappeared 1993) was an English businessman, electrical engineer, and a convicted serial killer, although no evidence was found that pointed towards him being the culprit. He, along with his colleague, Henry Emily, established Fazbear Entertainment and the Freddy Fazbear’s pizza chain. He was also the founder of Afton Robotics and Circus Baby's Entertainment and Rentals. He married Clara Schmidt in 1967 and had two sons and one daughter. They divorced in 1982, a few months before the 1983 Fredbear’s Family Diner Incident occurred.

Personal life
Afton was born in 1945 in New Harmony, Utah to a lower-class family who were English immigrants. He enrolled at New Harmony University in 1963 to study engineering and then later business. He met his friend and future colleague, Henry Emily, as well as his future wife, Clara Schmidt, while at University. He graduated with a bachelor's degree in electrical engineering in 1967. In 1967, after he graduated, he was sent to Vietnam and served from from 1967-1968, later winning the Vietnam Service Metal for his services. A while after Afton came back, he got a job as a construction worker and worked there for 12 years before co-founding Freddy’s.

Fredbear’s Family Diner
In 1981, Afton founded Fredbear’s Famly Diner, named after Afton’s main inspiration, Fredbear’s Singin’ Show, an attraction Will saw as a child in the 1940s about a bear that does tricks while on stage. For copyright reasons, William changed the mascot to a yellow bear with a purple hat and bow tie. The second mascot was a yellow rabbit simply called Bonnie, who was William’s favorite due to the mascot being his first original creation. In 1983, the infamous Bite of 83 occurred after William’s youngest son, Evan, got killed when his older brother, Michael, put his head inside Fredbear's mouth, causing Fredbear to crush his head. As a result of this incident, Fredbear’s Family Diner was shut down due to safety hazards.

Fazbear Entertainment
Somewhere between 1981 and 1982, Fredbear’s Family Diner was facing difficulties due to a rival restaurant called Chica’s Pizza World, which was created by his own friend, Henry Emily. Eventually, in 1982, William and Henry would merge their businesses and, as a result, Fazbear Entertainment, Inc. was founded. Afterwards, Freddy Fazbear’s Pizza was created.