User:Shareablee/sandbox

Launched in 2013, Shareablee is a social media benchmarking and predictive analytics firm[1] providing actionable insights around social content marketing performance, growth and audience engagement.[2] Shareablee provides metrics data for more than 100,000 global brands across 300 industries and 25 countries.[3]

Shareablee’s proprietary platform has been built from the ground up to provide deep quantitative and qualitative analysis. It empowers marketers and their agencies with insights into what’s working in their existing social media strategy, what engages their most loyal customers and how to keep ahead of the competition.[4] Shareablee tracks branded content on Facebook, Twitter, Instagram, Google+, Tumblr, YouTube and more to determine the effectiveness of a brand's attempts at social marketing.[5]

Founding
Shareablee was set up in 2012[6] by Tania Yuki and launched its platform in February 2013 with $750,000 in seed funding led by Valhalla Partners.[7] As of May 2014, investors, led by SoftBank Capital, have given Shareablee $6 million in Series A funding, bringing the company’s total funding to $6.76 million.[8]

Social Media Insights
Shareablee gains social insights via a 3-step process:[9]
 * 1) Monitor the Social Platforms 24/7:  Shareablee collects social data across Facebook, Twitter, Instagram, Google+, Tumblr, YouTube and more. Then it does all the data-crunching analysis so clients don’t have to spend time wading through data.
 * 2) Analyze Content & Users:  Social properties are analyzed with a combination of natural-language processing, semantic classification, analytics, category benchmarking, and custom rules.
 * 3) Provide Daily Insights & Analytics:  Insights are updated daily and accessible 24/7 from any browser (PC, tablet and smartphone) – no downloads or software installation necessary.

Tools and Services
Competitive Benchmarking: Audience Insights: Actionable Best Practices:
 * 1) Industry Segmentation
 * 2) Industry Rankings
 * 3) Historical Performance
 * 1) Audience Loyalty
 * 2) Psychographic and Demographic Analysis
 * 3) Audience Affinities
 * 4) Audience De-duplication
 * 1) Semantic Analysis
 * 2) Paid Post Detection
 * 3) Social Clicks
 * 4) Content Explorer
 * 5) Creative Inspiration
 * 6) Amplification

Notable Events

 * February 2013: Shareablee launches its social media analytics platform
 * November 2013: Shareablee becomes the official data partner of comScore[10]
 * May 2014: Shareablee secures its Series A funding led by SoftBank Capital with participation from Valhalla Partners[11]
 * September 2014: Shareablee and its founder and CEO, Tania Yuki, awarded the L’Oreal Digital Innovation Award 2014[12]
 * January 2015: Shareablee named by Allvoices as one of the 5 marketing analytics startups to watch in 2015[13]
 * April 2015: Shareablee wins the Unilever Foundry Award at the iCOM Global Data Summit, joining the Unilever Foundry50[14]
 * May 2015: Shareablee named among EContent’s Trendsetting Products of 2015[15]
 * July 2015: Shareablee launches social impressions metrics for more than 100,000 brands across 300 industries and 25 countries[16]
 * September 2015: Shareablee launches a data partnership with Bloomberg L.P. to provide social media data of 134 public retail companies on the Bloomberg Terminal[17]

[1] http://www.mediapost.com/publications/article/254670/luxury-is-a-natural-on-social.html

[2] Shareablee . Comscore. Retrieved July 12, 2014

[3] http://www.marketwired.com/press-release/shareablee-launches-social-impressions-metrics-2040769.htm

[4] Shareablee < http://www.crunchbase.com/organization/shareablee>. CrunchBase. Retrieved July 12, 2014

[5] Ben Fischer. (7 February 2014). Social-media winners for Fashion Week, Olympics? Ask Shareablee. . New York Business Journal. Retrieved from July 12, 2014.

[6] http://www.australiaunlimited.com/technology/social-climber

[7] http://www.bizjournals.com/newyork/news/2014/02/07/social-media-winners-for-fashion-week-olympics-ask.html

[8] http://venturebeat.com/2014/05/12/shareablee/

[9] http://thesalesfoundry.com/tania-yuki-ceo-of-shareablee-discusses-social-analytics-at-the-c-suite-conference/

[10] http://www.comscore.com/Insights/Press-Releases/2013/11/comScore-Partners-with-Shareablee

[11] http://www.valhallapartners.com/news/May%202014%20newsletter.html

[12] http://www.forbes.com/sites/leoking/2014/11/28/loreal-women-are-the-foundation-of-beauty-tech-breakthroughs/

[13] http://www.allvoices.com/article/100003143

[14] http://adage.com/article/cmo-strategy/unilever-s-foundry50-brings-ad-tech-bounty-cannes/299020/

[15] http://www.econtentmag.com/Articles/Editorial/Feature/EContents-Trendsetting-Products-of-2015-103518.htm

[16] http://www.marketwatch.com/story/shareablee-launches-social-impressions-metrics-2015-07-22

[17] http://www.crainsnewyork.com/article/20150820/TECHNOLOGY/150819481/bloomberg-lp-will-offer-brand-ratings-based-on-social-media-feedback