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Hugh Salmon
Hugh Salmon is a British advertising executive, past contributor to Huffington Post, and the playwright behind Into Battle (play).

Early career
As the creator of SFX Cassette Magazine, the music magazine on audio cassette launched in 1982, Salmon pursued a career in advertising, media and marketing. He is the son of Gerald Mordaunt Broome Salmon and the brother of England rugby player, Jamie Salmon. Salmon’s uncle Hugh Talbot Broome Salmon was killed in the U-boat sinking of HMS Barham (04) on 25 November 1941.

He would later become managing director of CM:Lintas in London and get embroiled in a five-year-long legal tussle to clear his name following accusations by the agency, which were eventually dropped by Lintas. The case was finally closed when Salmon was awarded significant damages and Lintas made a formal apology.

Into Battle
His stage play Into Battle (play) received its premiere at the Greenwich Theatre in London in October 2021.

The play tells the story of a bitter feud between the privileged Old Etonians at Balliol College, Oxford and a more socially aware group of non-Etonians during the run-up to the First World War. Into Battle features a number of historical characters including the wealthy socialite Ettie Grenfell, Baroness Desborough; her two sons Julian Grenfell (after whose poem the play is named) and Billy Grenfell; Patrick Shaw-Stewart, another war poet; Ronald Poulton, the distinguished rugby player; and the respected theologian Reverend Neville Talbot.

In 1999, Hugh founded his own advertising agency, The Salmon Agency.