User:Slmaloo/sandbox

There’s an old Hindi idiom which goes: _होनहार बिरवान के होत चिकने पात_. Such is the story of s l Maloo, a multi-million dollar entrepreneur today, envisioning greater horizons to advance the human race. Hailing from the royal city of Rajasthan-Bikaner, Maloo grew up with a belief that human life is a precious gift that could not be wasted merely in pursuit of roti-kapda-makaan. In his childhood days, while his friends of his tender age would run about engaging in mundane play, Maloo spent his evening hours, walking by the fields and pastures, observing how pristine Mother Nature is. From his teen years itself, he began pondering how the community at large could collectively better the environment around.
 * S L Maloo, The Munificent* writer Rahul

In his later years, in 1995, this businessman pulled off a feat unparalleled in Indian industrial history. A major perennial climate issue faced in the Indian sub-continent is the pollution caused due to stubble burning. The government initiated programs, but failed to substantiate anything. The local authorities achieved little success. However, when ordinary folk tremble to tread, Maloo knows the way goes the way and shows the way! Maloo took a gamble of his life. Having already amassed a fortune through his empire, he could’ve easily chosen to multiply his fortunes through traditional entrepreneurial means. Instead, he invested his entire life’s savings, to the tune of 70 crore Indian rupees, to install a plant, that would create Silicon Dioxide (SiO2) to counter pollution created due to stubble farming. His entire family folk deserted him. Industry experts considered that the business tycoon had blown the horn too hard this time, out of sheer over-confidence. Maloo was ridiculed for his decision, even as he patented this monumental discovery. Yet by the canal side in village Gangera, somewhere in Ramnagar in Varanasi district, the wheels of fortune had started churning, as India was producing the next generation in the lineage of legendary entrepreneurs~ Edison, Ford, Rockefeller. Soon, Maloo would be added to that hall of fame.

The more Maloo championed for a greater future, the noise grew louder behind him. The more revolutionary he thought, the greater the resistance he faced. Yet Maalo was no wimp to bow down. A true embodiment of _per fidem intrepidus_ (fearless through faith), he would remind himself, “When the elephant walks, dogs bark. But the elephant keeps walking, unaffected.” While the world was stuck amidst traditions and conventions, he questioned the very essence of entrepreneurship, his agenda being, to solve problems affecting every living being far and wide.

Expressing his views on a global level, today, he inspires people on the true essence of spirituality and ethics, marshaling and propagating a new way of life. What started as a vision in 1987 has today become a reality. Having a strong foundation on Vedic shastra, he has studied the laws of nature to create blue prints of an alternate paradigm, of life on planets apart from this Earth, such as Mars, that too in a sustainable way!

Mr. Sunder Lal Maloo is no longer a humanitarian; he is a lifatarian, if only such a word would exist!