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Colin Appleyard
Colin Appleyard has been involved in the motorcycle industy and British racing scene for much of his life. He has turned his passion for 2 wheels in to a successful business, while at the same time becoming one of the most popular and respected characters in the UK motorcycle racing scene.

Colin started his working life as an apprentice motorcycle mechanic for an established, Yorkshire-based motorcycle dealer, specialising in Triumph and other British Marques, where he eventually became Sales Director. Having gained a wealth of experience, Colin decided to go it alone and set up his own motorcycle business in Keighley, at the age of 34.

Moving to larger premises in 1975, Colin turned the business in to huge success with the dealership becoming the first 5 star Honda Service Centre in the area. Colin Appleyard Motorcycles can still be found in the same premises at Worth Way, Keighley.

In 1979 Colin Appleyard heard of Suzuki's plans to begin importing cars to the UK. Colin bought in to the idea and became the first Suzuki retailer in the UK. Colin Appleyard Cars is Suzuki's longest established UK car and 4x4 Main Dealer and remains Suzuki UK's No.1 dealer to this date.

The Company expanded to Leeds in 1993 and were officially appointed Honda Racing Corporation dealers in June 1998, becoming one of only two HRC-appointed dealers outside Japan.

The family-run business now has over 100 employees, with 2 motorcycle dealerships in Leeds and Keighley, alongside car dealerships located in Leeds, Keighley, Huddersfield, Shipley and Ashton-under-Lyne.

Colin Appleyard Cars were appointed dealers for Great Wall Motors in 2012, becoming one of the first dealers in the UK to retail the Chinese manufacturers 'Steed' pick up truck in the country.

Motorcycle brands available from Colin Appleyard Motorcycles
Colin Appleyard Motorcycles are official dealers for Suzuki, Yamaha, Kawasaki, Sym Scooters, LML Scooters, Gas Gas, Beta, Sherco, Scorpa, Ossa, Oset motorcycles and scooters. The Company are also renowned as one of the UK's leading Honda Goldwing specialists and are primary agents for EML and Lehman trike conversions. Their motorcycle showrooms are located in Leeds and Keighley. Off-road bikes, Honda Goldwings and Kawasaki motorcycles are only available from their Keighley showroom.

Car brands available from Colin Appleyard Cars
Colin Appleyard Cars are official dealers for Suzuki and Great Wall Motors cars, 4x4s and pick up trucks. The Company sell used vehicles built by many other car manufacturers. New Suzuki cars are sold from Keighley, Huddersfield, Shipley and Ashton-under-Lyne. New Great Wall Motors pick ups are available from the Keighley and Leeds showrooms.

Supporting British Motorcycle Racing
Colin Appleyard has a lifetime interest in motorcycling and continues to be involved in motorcycle sport. Once a regular competitor himself, he has sponsored riders across all disciplines of the sport. This interest passed to his son, Robin, who successes include competing in 1992 Grand Prix and winning five British Championship titles.

The team is funded by Colin Appleyard and another local business man with a very keen interest in the sport, Doug Macadam. Robin Appleyard manages Team Colin Appleyard Macadam in the British Championships.

For 2012, Team Colin Appleyard Macadam are supporting 5 British riders in the domestic racing series: Kev Coghlan - British Supersport Championship Deane Brown - British Supersport Championship Nikki Coates - British Supersport Championship Dan Kinloch - British Superstock 600 Championship Ryan Watson - GP125/SEEL