User:Smartlion/Complete Wellbeing

Complete Wellbeing is a magazine that promotes health, happiness and fulfillment. Complete Wellbeing promotes the idea that individuals are not sum of parts but an integrated whole. In other words, one's mind, body and soul must work in harmony to feel well. It highlights the inter-connectedness of an individual's physical, mental, emotional and spiritual aspects. Every issue focuses on a theme that covers all aspects that are necessary for enjoying good health, creating happiness, sharing love and experiencing fulfillment.

Complete Wellbeing and the Three Chakra© concept
Complete Wellbeing has emerged from a copyrighted concept called the Three Chakras© namely—the physical, the physiological and the psychological. The editor of Complete Wellbeing is also one of the authors of The Three Chakras© concept. The concept is explained briefly as following:

Physical—Visible and measurable: According to the Three Chakras concept, physical is that which is visible and measurable. This would typically include our external attributes such as height, weight, waist size, skin color and texture, hair color and texture, and so on.

Physiological—Not visible but measurable: The physiological is measurable but not visible to the naked eye. For instance, heart rate, blood pressure, blood sugar, cholesterol, urea levels can be easily measured but are not visible.

Psychological—Neither visible nor measurable: The psychological is neither visible nor measurable. The various emotions (fear, joy, love) as well as emotional states (anxiety, guilt, confidence, self esteem) cannot be seen or measured with tools available today.

The concept states that because of the interconnectedness and interdependence of the three chakras, it is impossible to have a problem in one of the chakras without it also affecting the other two. For instance, stress falls under the psychological chakra. But stress affects our heart and other organs too. This means stress affects our physiological chakra. Moreover, stress can cause premature hair fall or greying, thereby affecting the physical chakra.

India's role models of Health and Happiness
In December 2008, Complete Wellbeing published the results of a first-of-its-kind survey on India's role models of health and happiness.

The Complete Wellbeing-Synovate survey on Health and Happiness, conducted by global research firm Synovate, asked respondents from 8 metros of India to name their role models in fields of entertainment, sports, politics and business. The survey also aimed at finding the perfect role model for Indians irrespective of his or her specific field.

Cricketing legend Sachin Tendulkar, former president of India Dr APJ Abdul Kalam and superstar Amitabh Bachchan emerged among the top three role models across categories. Salman Khan, Sharukh Khan, Sonia Gandhi, Lalu Prasad Yadav, and Anil Ambani emerged as the top celebrities who inspire health and happiness in their respective fields.

Health and Happiness Brand Survey 2009
In August 2009, Complete Wellbeing published results of another pioneering survey aimed at identifying health and happiness brands of India. The survey was also conducted by Synovate.

The Complete Wellbeing Health and Happiness Brand Survey 2009 engaged respondents in the SEC A category from Delhi, Mumbai and Bengaluru (Bangalore).

Proctor & Gamble’s Head & Shoulders emerged at the top in the survey for its strong health and happiness perception. Parachute from the Marico stable bagged maximum votes for its association with health while Wills Lifestyle from the ITC group received highest votes for happiness.

Together in the three categories, as many as 88 brands feature in the first 10 ranks, 27 in the health only category, 15 in happiness only category and 46 in the health and happiness category. Brands such as Maggi, Lakme, Sundrop, Dettol and Tata Salt figured on top of the health-and-happiness list. Besides Parachute, Tiger Balm, Crocin, Dabur, Lifebuoy and Saridon are at the top of the health list. For happiness, Philips, Onida, Sony, HP-Compaq, IBM-Lenovo and Samsung find favour among consumers.