User:Snowglobes+earlobes/sandbox

= Elsie Krummeck Crawford = Elsie Krummeck Crawford (Dec. 5, 1913 - May 30, 1999) was an American Industrial Designer who created a wide range of products, furniture and built environments. Designing in first New York and then Los Angeles, Crawford would transition from exhibit design to retail spaces to product, textiles and sculptural design. A prolific creator, she eschewed "art for arts' sake," stating "I have never wanted to do anything that wasn't useful--and commercial art is useful." 3

Born Elsie Krummeck in New York City, she attended the Parsons School of Design. She began her career creating exhibits for events such as the 1939 New York World's Fair, where she would meet her future business partner and husband, Victor Gruen. They would form the architectural firm Gruen and Krummeck and become widely known for their work in innovative retail interiors, notably for Mark Lederer, Barton's Bonbonniere and the Custom Shop.