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William H. Nicholas (1 April 1906–30 December 1992) was a Los Angeles area stadium manager. He was the General Manager of the Los Angeles Memorial Coliseum from 1946 until mandatory retirement at age 65 in 1973.

Nicholas oversaw the building of the Los Angeles Memorial Sports Arena adjacent to the Coliseum and implemented upgrades to the Coliseum infrastructure to keep it relevant and usable for changing public usage. He also was involved in overseeing the operation of the Pasadena, California Rose Bowl stadium and participated in the Tournament of Roses Association.

Early Career
Nicholas started his public service career with the City of Pasadena Parks Department, joining his father, grandfather, and [other relative. Uncle?]. He was promoted to Parks Department Manager in [what year?], and Assistant City Manager in [what year?].

Coliseum
In 1946 [verify], the City of Los Angeles Coliseum Commission selected Nicholas as the new General Manager of the Los Angeles Memorial Coliseum. [Did he negotiate for the Dodgers playing there prior to Dodger Stadium?]

In 1963 Nicholas arranged for the the replacement of the Coliseum’s legacy bench seats with individual plastic chair-style seats.

Sports Arena
Nicholas was instrumental in the development and construction of the Los Angeles Memorial Sports Arena, having studied stadia and stadia operators around the world to ascertain best practices for optimal results for local citizenry for the forthcoming arena. As a new mid-20th. century stadium, the Sports Arena was designed with dedicated spaces for the then-bulky color television cameras with optimal sight lines and concealed channels for the cameras’ large cabling. Water piping and related equipment were built into the main floor to make it easy to create an ice sheet for hockey, ice skating, and related events.

Tournament of Roses
Nicholas joined the Tournament of Roses Association in [year?]