User:Strijkertje/Somesso

SOMESSO
SOMESSO is the neutral ‘think and do tank’ platform in Europe for corporate stakeholders to explore, share and apply the tools and thinking necessary to benefit from the potential of social media. Its mission is to accelerate the understanding and adoption of social media by corporations. Through its unbiased social business strategy consulting services, European events, (freely accessible) website archive, and world-class corporate community, SOMESSO bridges the gap between corporate culture and the ‘web 2.0 society’. SOMESSO was founded in Zurich (Switzerland) by Arjen Strijker - a Dutch entrepreneur who wants to improve the ways companies communicate do business today.

Social Business Strategy Consulting
SOMESSO Social Business Strategy Consulting helps organisations with defining and executing an overall and unbiased company social media strategy. Such a strategy helps any company or department to confidently improve its business performance, marketing efforts and overall communication. Unbiased advice is guaranteed as the role of SOMESSO is to act as the medium, while outsourcing implementation work to trusted consultants and technology vendors within the community.

Events
SOMESSO regularly hosts conferences, meetups and other events, which field an innovative mix of companies and speakers from Europe and the U.S. Speakers and delegates of past events include Swiss Re, INHolland university of applied sciences, Google, Zurich Insurance, UBS, Credit Suisse, Danone, Adecco, XING, and Sony Ericsson, as well as world thought-leaders in social business, such as Stowe Boyd, Umair Hague (Economist at Harvard Business Review), and JP Rangaswami of British Telecom.

Future events will continue to take place annually in Zurich and London.

In addition to the conferences, SOMESSO has hosted pre-events and meetups in exclusive locations across Europe.

Editions:


 * SOMESSO London 2010 was held on March 18, 2010 at the Limkokwing University of Creative Technology. Theme: Moving Beyond The Adoption of Social Tools to Consider Business Impact and Implications For Organisational Design.


 * SOMESSO Zurich 2009 was held on November 2 and 3, 2009 at the Centre for Global Dialogue of Swiss Re. Theme: Corporate Social Media in the Finance and Banking industry.


 * SOMESSO London 2009 was held on May 15, 2009 at the Emirates Stadium. Theme: Creating Social Capital in Your Organization.


 * SOMESSO Zurich 2008 was held on October 31, 2008 at the Gottlieb Duttweiler Institut at the innovation think-tank venue of the Migros. Theme: Exploring the Latest Developments and Strategic Shifts in Social Media Across the Globe.

Content Archive
The SOMESSO Archive is a comprehensive media library of (freely available) peer case studies, presentations, videos, interviews, articles and more. The Archive is continuously updated with new content that is generated at SOMESSO Events and by the community.

Corporate Community
The SOMESSO corporate community is vital to the prosperity of the platform itself, as well as to the ongoing dialogue to accelerate the adoption and understanding of social media in corporations. It is a strongly community of corporate delegates, industry thought leaders and other stakeholders that gather not only online via social tools like Facebook and Twitter, but also “offline” at the SOMESSO conferences and Meetups throughout Europe. This way, virtual fosters physical and people gather to build new connections and business. SOMESSO strives to lead its growing community to set and maintain a high standard for social business.

Notes and References

 * TechCrunch: “We're always impressed by the quality of speakers SOMESSO attracts.” (Basheera Khan)
 * ZDNet: “In a crowded market quality content differentiates. SOMESSO assembles strong speakers and draws a quality crowd.” (Dennis Howlett)