User:Superflybenito

I am submitting a request for an entry for Trade Radiators, a UK-based home heating product retailer. I work for the company so am declaring my 'conflict of interest' in this matter. Below I have included an article I have written in the hope it is of some use in creating an official Wikipedia entry for the company. --- Trade Radiators

Trade Radiators (stylised as TradeRadiators or TradeRadiators.com) is the trading name of Luna Spas Ltd, a British online retailer specialising in selling heating products for the home, such as radiators, heated towel rails and radiator valves.

The company was founded in 2004 by brothers James and Nicholas Auckland and currently has offices in central Glasgow. The idea for the company came when Nicholas was working in property conversions and saw how luxury fixtures and fittings were a huge advantage when it came to marketing and selling the properties.

With Nicholas’ experience with property conversion and brother James being a graphic designer, the brothers felt home furnishings was an excellent area and opportunity in which to start a business. Nicholas was able to open an account with the suppliers of the luxury home furnishings and initially operated by selling items through eBay.

Due to success on eBay, the Aucklands' decided to set up niche websites for each type of home furnishings. In 2008, traderadiators.com was set up as a dedicated radiator website, selling ranges of designer radiators and heated towel rails. TradeRadiators.com has since gone onto become the flagship brand for Luna Spas Ltd, recently celebrating it’s 100,000th online transaction.

As well as operating traderadiators.com, the largest of it’s websites, Luna Spas Ltd also has lunaspas.com, which specialises in selling whirlpool spas and baths for the home. Other websites in the portfolio include lunahomestore.com and chrometowelrails.com.