User:TLDenton/sandbox

Let’s talk about Media coverage of South African politics The South African elections of 2014 were a typical example of how the Media operate. Smaller parties were either not in a financial position to place advertisements or were completely disregarded by the Media. Big political parties were favoured which put them in a very commanding position and in the driving seat to win the elections. It is not a secret that certain sections of the Media are run by politicians or by the big political parties. It became transparent that big parties had a lot of coverage to the run–up to the elections. The promotion and advertisement of smaller parties were non – existent. Most of the promotion was geared towards the bigger parties and will certainly ensure that they will get the bulk of the advertisement. This favouritism led to the refusal of a party participating in a political debate with another on TV. Adverse and poor conditions of Cape Town were broadcast on the media, especially on TV. It shows the bad conditions some residents of Cape Town are experiencing. On the other hand it is also broadcast how the government is really caring for residents of provinces where they are in control. My biggest problem is the selectiveness and the lack of broadcasting of the smaller parties. However, the media cannot report on these stories as some of the stories are not newsworthy. Small and insignificant parties only make the news when a scandal occurs. A lack of newsworthiness and a lack of money, influence the voting process. In Conclusion If South Africa wants to be called a truly recognised democratic country, the government and media must allow equal attention to all politicians and political parties. Government should sponsor and allow media coverage to all political parties