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Sim Institute
Sim Institute is an e-learning organisation specialising in the development of business simulation games to support learning and decision-making in Sustainability, Business and Economics.

Founded in 2021 by Dr. Tim Rogmans, a veteran in strategy consulting, finance, and business education, the company aims to enhance learning and decision-making through engaging and innovative simulation experiences.

Sim Institute's core offering consists of s award-winning business simulations available through Harvard Business Publishing. These simulations cater to various educational needs. We currently run four successful simulations, which are:

• Sustainability Management Simulation: Net Zero allows participants to battle with real-world challenges in achieving net-zero emissions.

• Business Essentials Simulation: Coffee Shop Inc. provides a practical framework for understanding key business functions like marketing, finance, human resources and operations.

• Macroeconomics Simulation: Econland introduces players to the complexities of economic policy and its impact on national economies.

• International Business Simulation: Market Entry equips learners with strategies for successful international market expansion.

• Circular Economy Simulation: Fashion Forward enables learners experience the opportunities that come with transforming a company from a linear to a circular model.

Beyond these offerings, Sim Institute partners with leading global organisations to design bespoke simulations tailored to specific stakeholder needs.

Sim Institute prioritises creating simulations that are engaging, flexible, and aligned with learning objectives. The interactive nature of their games keeps participants actively involved and learning, making the process enjoyable and stimulating.

This combination of features is what makes Sim Institute's products such a valuable tool for many organisations around the world each year.

Sim Institute’s's impact extends beyond just developngsimulations. The company also helps educators to use them effectively by offering training seminars and publishing research and guides on how to use simulations.

Sim Institute's simulations are used by a diverse range of learners, including:

• Business Professionals: Companies use simulations for employee training and development programmes, fostering critical thinking and decision-making skills within their workforce.

• Government Agencies & NGOs: Government and non-governmental organisations leverage simulations to explore complex policy issues and understand their potential implications.

• Educational Institutions: Universities and high schools around the world incorporate simulations into their curriculum to provide students with practical experience in business principles and economic concepts.

With a continued focus on developing innovative simulations in various management disciplines, particularly those addressing sustainability and climate change, Sim Institute remains a prominent player in the business education landscape. Their commitment to research and educator support further strengthens their impact on learning and decision-making across the globe.

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